Mr. Luc Mongeau reports

'THERE'S A TWEED FOR THAT': CANOPY GROWTH ANNOUNCES TWEED BRAND SUMMER CAMPAIGN

Canopy Growth Corp. has refreshed Tweed, one of Canada's most recognizable cannabis brands, alongside a national summer campaign, "There's a Tweed for that."

In the Canadian flower category, consumers have had to commit to products they could not see. New window bags for Tweed's flower SKUs close that gap, giving consumers a clear view of what they are buying, with improved potency and more accessible pricing across the portfolio.

The updated visual is simple, direct and designed for the daily cannabis consumer who gravitates toward familiar formats, trusted effects and brands that feel honest and authentic.

"From how we grow to how it arrives on shelf, Tweed has been rebuilt around what consumers and budtenders told us they wanted. We've improved potency, sharpened pricing and introduced window bags so the product can speak for itself at the point of purchase. This is disciplined, consumer-led execution. It's how brands build equity, and how they win," said Luc Mongeau, chief executive officer, Canopy Growth.

"There's a Tweed for that"

The summer campaign launches over the Victoria Day long weekend, the traditional kickoff to the Canadian summer. It spotlights Tweed's updated portfolio, including three new flower strains and the popular Quickies prerolls:

• Tropical gelato slushie -- a sweet, fruit-forward hybrid cross of Kush mints by 91K that is built for warm-weather sessions;
• Citrus candy cake -- a smooth indica-dominant cross of LA Kush Cake x Triangle Kush, with bright citrus notes layered with a dessert-like finish;
• GMO jet fuel -- a bold sativa-dominant cross of GMO (Lemon Thai by Jet Fuel gelato), with a pungent profile for consumers who want intensity and depth.

The full Tweed lineup spans whole and milled flower, Quickies prerolls, Liquid Diamond all-in-one, and 510 vapes and softgels. A new milled format is slated to join the portfolio in summer 2026.

About Canopy Growth Corp.

Canopy Growth is a world-leading cannabis company dedicated to unleashing the power of cannabis to improve lives. Its portfolio of owned and licensed brands including Tweed, 7Acres, Doja, Deep Space, Deelish, Claybourne, MTL Cannabis, Low Key by MTL and R'belle, as well as category defining Storz & Bickel, delivers innovative products to consumers across Canada and beyond.

Canopy Growth is Canada's leading provider of medical cannabis services through Canada House Clinics and serves patients on-line through Abba Medix. The company also holds unconsolidated, non-controlling interest in Canopy USA, which provides exposure to the U.S. tetrahydrocannabinol market.

Committed to quality, responsible use and community, Canopy Growth is shaping a future where cannabis is embraced for its potential to enhance well-being.

We seek Safe Harbor.