Mr. Doug Wadleigh reports

SPIN MASTER'S VIRAL PRIMAL HATCH JURASSIC WORLD T.REX HITS SHELVES, FEEDING DINOSAUR FERVOUR

Spin Master Corp.'s Primal Hatch Jurassic World T. REX toy has hit major United States retailers' shelves. Developed in collaboration with Universal Products & Experiences, the Primal Hatch T. REX taps into the immense popularity of Universal Pictures and Amblin Entertainment's Jurassic World franchise and delivers an innovative dinosaur experience which is already capturing attention on-line with kids and families.

The Primal Hatch toy brings the excitement of Jurassic World to life, letting kids hatch and raise their very own T. REX. Kids can simply tap the egg to start the hatching process, then watch as the shell magically cracks open and a baby T. REX emerges through a gooey membrane. Once hatched, kids can play, train and interact with the dinosaur. Each action shapes the T. REX's personality, evolving into either a fierce predator or a friendly companion based on how it is raised.

"The Primal Hatch Jurassic World T. REX offers an unforgettable experience that immerses kids in a new level of play," said Doug Wadleigh, Spin Master's president of toys. "From the intricately detailed egg and its remarkably lifelike hatching to the T. REX's ability to respond to training, it captures the awe and wonder of dinosaurs."

Since its New York Toy Fair debut, the Primal Hatch Jurassic World T. REX has amassed over four million views on TikTok. Touted by CNET as "bringing an iconic movie scene to life," Primal Hatch is already a No. 1 best seller on Amazon.com in kids' play dinosaur and prehistoric creature figures and has received international accolades, including the Grand Prix du Jouet award (France) and a Top Toy at Argos (U.K.).

Primal Hatch Jurassic World T. REX is available at major retailers nationwide for a suggested retail price of $65.99 (U.S.).

About the Jurassic World franchise

From Universal Pictures and Amblin Entertainment, Jurassic World immerses audiences of all ages in a new era of wonder and thrills where dinosaurs and humankind must learn to coexist. Jurassic World is more than a film franchise. At every turn, this $6-billion film series delivers a larger-than-life destination for exploration, discovery and epic adventure. Dinosaurs live again and they live in Jurassic World.

About Spin Master Corp.

Spin Master is a leading global children's entertainment company, creating exceptional play experiences across its three creative centres: toys, entertainment and digital games. With worldwide toy distribution, Spin Master is best known for award-winning brands including PAW Patrol, Melissa & Doug, Bakugan, and Rubik's Cube, and is the global toy licensee for other iconic properties. Through its in-house entertainment studio, the company creates and produces captivating multiplatform content including powerhouse preschool franchise PAW Patrol, along with other original shows, short-form series and feature films. With an established presence in digital games anchored by Toca Boca and Piknik, Spin Master engages 60 million active users monthly in open-ended, creative and safe play. With 29 offices spanning nearly 20 countries, Spin Master employs more than 2,500 team members globally.