Ms. Pamela Snively reports

TELUS ACHIEVES HISTORIC ISO 31700-1 PRIVACY BY DESIGN CERTIFICATION

Telus Corp. has marked a historic milestone by becoming the first company in the world to achieve the ISO 31700-1 Privacy by Design certification. This achievement substantiates Telus's commitment to safeguarding privacy and advancing the principles of trustworthy data practices across Canada and beyond.

"Telus's unwavering dedication to prioritizing Privacy by Design principles is now being rightly validated internationally, and that is a good thing for their customers," said Dr. Ann Cavoukian, privacy expert. "By receiving the ISO 31700-1 Privacy by Design certification, Telus continues to demonstrate that privacy is not an afterthought but an integral part of their DNA, setting a global benchmark for responsible data stewardship and innovation."

The certification was awarded to Telus Data for Good, powered by the Telus Insights platform, a first-of-its-kind program focused on leveraging deidentified data for social good. KPMG, the international auditing and advisory firm, conducted a comprehensive evaluation and provided Telus Data for Good with a clean report, confirming the program aligns with international privacy criteria, and the requirements laid out under the "7 Foundational Principles of Privacy by Design" -- originally developed by Cavoukian -- which underpin the ISO 31700 Privacy by Design standard.

"At Telus, we firmly believe that a responsible, human-centric approach to data stewardship is not only an obligation but an essential tool to build trust and create a better future for all," says Pamela Snively, chief data and trust officer at Telus. "Data for Good's ISO 31700-1 Privacy by Design certification is a testament to our belief that innovation and social purpose go hand-in-hand, and that with transparency and accountability, we can continue to build a more inclusive and privacy-conscious digital world."

Telus has woven privacy and trustworthy data practices into every facet of its business operations, ensuring that all employees at every level are actively engaged in maintaining its stringent standards. The Data for Good program, launched in 2017 and winner of the 2020 HPE-IAPP Privacy Innovation Award, offers researchers access to high-quality, strongly deidentified and aggregated data and insights, to support a range of social impact initiatives like the design of public parks, efficient transportation systems in response to natural disasters and efforts to reduce climate change. To learn more about how the Telus Insights platform can improve decision-making in commercial sectors, see Telus's big data solutions and analytics.

"Telus's achievement showcases their exceptional dedication to privacy and data ethics," says Sylvia Klasovec Kingsmill, global privacy solutions partner, KPMG Canada. "This certification represents their rigorous commitment to safeguarding data, thereby setting a gold standard in data privacy practices that others can learn from and aspire to."

In supporting Canadians' understanding of how data and technology can be used for social good, Telus's on-line privacy centre lays out clear details about the Data for Good program and how the data deidentification process works, as well as the additional steps taken to protect their privacy.

About Telus Corp.

Telus is a dynamic, world-leading communications technology company with more than $18-billion in annual revenue and over 18 million customer connections spanning wireless, data, Internet protocol, voice, television, entertainment, video and security. Its social purpose is to leverage its global-leading technology and compassion to drive social change and enable remarkable human outcomes. Telus's long-standing commitment to putting its customers first fuels every aspect of its business, making the company a distinct leader in customer service excellence and loyalty. The numerous, sustained accolades Telus has earned over the years from independent, industry-leading network insight firms showcase the strength and speed of Telus's global-leading networks, reinforcing its commitment to provide Canadians with access to superior technology that connects it to the people, resources and information that make lives better.

Operating in 32 countries around the world, Telus International is a leading digital customer experience innovator that designs, builds and delivers next-generation solutions, including artificial intelligence and content moderation, for global and disruptive brands across high-growth industry verticals, including technology and games, communications and media, e-commerce and fintech, banking, financial services and insurance, health care, and others.

Telus Health is a global health care company, which provides employee and family preventive health care and wellness solutions. The company's Telus team, along with its 100,000 health professionals, is leveraging the combination of Telus's strong digital and data analytics capabilities with the company's unsurpassed client service to dramatically improve remedial, preventive and mental health outcomes covering 67 million lives, and growing, around the world. As the largest provider of digital solutions and digital insights of its kind, Telus Agriculture & Consumer Goods enables efficient and sustainable production from seed to store, helping improve the safety and quality of food and other goods in a way that is traceable to end consumers.

Driven by its determination and vision to connect all citizens for good, Telus's deeply meaningful and enduring philosophy to give where it lives has inspired Telus and its team to contribute $1.6-billion, including 2.2 million days of service, since 2000. This unprecedented generosity and unparalleled volunteerism have made Telus the most giving company in the world.