Mr. Mike Vorhaus reports

POPREACH ANNOUNCES REBRAND TO IONIK AND LEADERSHIP TRANSITION

Popreach Corp. has made changes to its corporate branding and leadership team. These changes reinforce the Company's focus on building a first party data driven performance and brand advertising platform.

Unifying Brand:

Moving forward, the Company will operate under the new, unified brand name of "Ionik." This rebranding symbolizes our agile approach to navigating the fast-paced changes of the advertising and technology sectors. With a focus on data-driven results, this change not only sets the stage for the next phase of our financial and operational growth but also renews our commitment to delivering high-performance and brand-centric advertising solutions to our clients.

While the Company will now be doing business as "Ionik", it retains its legal name "PopReach Corporation".

Leadership Transition:

The Company also announced changes to its executive team and to its board of directors (the "Board"), effective October 1, 2023.

The Board has appointed Ted Hastings as Chief Executive Officer of the Company ("CEO"). Mr. Hastings is currently Executive Chair of the Company. Mr. Hastings is the original founder and CEO of Federated Foundry, the business that completed the reverse takeover of the Company in April of 2022. He has served as Executive Chair of the Company since the transaction.

In connection with Mr. Hastings' appointment, Jon Walsh will be stepping down from his role as CEO, a position he has held since 2018. Mr. Walsh commented, "It's been an amazing experience working with our immensely talented leadership team to grow the company to where it is today. I've thoroughly enjoyed working with Ted over the past few years and I have no doubt that his deep industry knowledge, relationships and vision will drive the company through its next exciting phase of its growth." Mr. Walsh will remain on the Company's board of directors.

"We are excited to welcome Ted as our new CEO," said Mike Vorhaus, Chair of the Company's Governance and Compensation Committee. "Ted is a seasoned executive with extensive experience in the digital advertising ecosystem and we believe he will be invaluable to Ionik as we continue along our growth path."

In connection with Mr. Hastings' appointment as CEO, Mr. Hastings has resigned from his position as Executive Chair of the Board. The Board has appointed Ben Colabrese to serve as Chair of the Board. Mr. Colabrese will also continue to serve as Chair of the Company's Audit Committee.

The appointment of Mr. Hastings as CEO of the Company remains subject to approval of the TSX-V.

About Ionik

Ionik, a Tier 1 Issuer on the TSX Venture Exchange, with shares also trading on OTCQX(TM) Best Market, is a multi-platform technology company focused on assembling the most effective and complete suite of advertising, marketing and monetization solutions for brands, advertisers and publishers. We acquire, optimize and scale market-leading digital technology businesses providing cross-platform, performance-driven advertising and data solutions to attract, engage and monetize high-value consumers. Our portfolio includes: PopReach Games, a free-to-play mobile game publisher; NotifyAI, a push notification advertising platform; Q1Media, an industry-leading advertising and media service provider; Contobox, a leading edge customer engagement platform; Ubiquity, a data driven user acquisition and marketing technology platform; SCS, an integrated agency powering brand performance with data and creativity; and OpenMoves, a Google Premier Partner driving creative and growth across pay-per-click advertising and search engine optimization.

We seek Safe Harbor.