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Enter Symbol
or Name
USA
CA



Perimeter Medical Imaging AI Inc
Symbol PINK
Shares Issued 64,675,739
Close 2023-09-07 C$ 1.50
Market Cap C$ 97,013,609
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Perimeter Medical appoints Hodges as sales/marketing VP

2023-09-08 11:53 ET - News Release

Mr. Adrian Mendes reports

PERIMETER MEDICAL IMAGING AI STRENGTHENS LEADERSHIP TEAM WITH APPOINTMENT OF EXPERIENCED MEDTECH EXECUTIVE, ADAM HODGES, AS VICE PRESIDENT, SALES AND MARKETING

Perimeter Medical Imaging AI Inc. has appointed experienced medtech sales executive, Adam Hodges, as its vice-president, sales and marketing, effective immediately.

Adrian Mendes, Perimeter's chief executive officer, stated: "I am excited to welcome Adam to the Perimeter team as our senior leader responsible for the strategy and execution of our sales related goals. Adam's extensive medtech background represents a great fit, with his focus on advancing category-first, novel technologies that challenge the clinical standard of care and add value to the health care system. We believe our market development managers and other team members in the field will benefit from his leadership as we expand the number of surgeon champions and geographical regions adopting our commercially available S-Series OCT medical imaging platform. Looking ahead, I expect Adam will also play a key role driving the expansion and adoption of our next-gen AI-enabled B-Series technology -- which is currently in development -- when it reaches a commercial rollout stage."

Mr. Hodges brings more than 20 years of commercialization experience in the medical device industry. Most recently, Mr. Hodges was vice-president of sales at SIA Health, leading the commercial acceleration of DuraSorb, which was acquired by Integra LifeSciences in December, 2022. During his tenure at SIA, Mr. Hodges grew sales revenue by more than five times in less than two years and previously served concurrent roles of vice-president of strategic accounts and regional business director. Prior to that, Mr. Hodges was vice-president of strategic accounts for Vapotherm, driving core commercial acceleration and identifying and growing adjacent markets for a novel respiratory therapy technology. From 2009 to 2019, Mr. Hodges worked at Medtronic in various roles, including director of strategic accounts, senior regional business director and account manager. Earlier in his career, Mr. Hodges was an executive surgical device specialist for United States surgical (Covidien/Medtronic) and a sales representative for Johnson & Johnson. Mr. Hodges began his career in 1998 as a change management consultant for Accenture. Mr. Hodges received a bachelor's degree in English from Samford University and then went on to receive a master of business administration (MBA) in organizational leadership from Lipscomb University.

About Perimeter Medical Imaging AI Inc.

Based in Toronto, Canada, and Dallas, Tex., Perimeter Medical Imaging AI is a medical technology company driven to transform cancer surgery with ultrahigh-resolution, real-time, advanced imaging tools to address areas of high unmet medical need. Available across the United States, the company's FDA-cleared Perimeter S-Series OCT system provides real-time, cross-sectional visualization of excised tissues at the cellular level. The breakthrough-device-designated investigational Perimeter B-Series OCT with ImgAssist AI represents our next-generation artificial intelligence technology that is currently being evaluated in a pivotal clinical trial, with support from a grant of up to $7.4-million (U.S.) awarded by the Cancer Prevention and Research Institute of Texas. The company's ticker symbol, PINK, is a reference to the pink ribbons used during Breast Cancer Awareness Month.

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