10:58:55 EDT Tue 07 May 2024
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Pollard Banknote Ltd
Symbol PBL
Shares Issued 26,917,669
Close 2024-02-21 C$ 33.00
Market Cap C$ 888,283,077
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Pollard's NeoPollard congratulates NCEL for game launch

2024-02-22 13:46 ET - News Release

Mr. Doug Pollard reports

NEOPOLLARD INTERACTIVE CONGRATULATES THE NORTH CAROLINA EDUCATION LOTTERY ON LAUNCHING Digital Instants

NeoPollard Interactive LLC, jointly owned by Pollard Banknote Ltd. and NeoGames S.A., has congratulated the North Carolina Education Lottery (NCEL or lottery) on the inaugural launch of its portfolio of digital instant games. Along with the launch of this new gaming vertical, NCEL awarded NPi a two-year contract extension for its on-line play and player loyalty programs and its mobile application and related support, fortifying the company's partnership with the lottery.

For the first time ever, NCEL's players can now play digital instant games delivered by the NeoGames Studio on their desktop computer or via a full-featured mobile application developed by Pollard Digital Solutions. These games leverage the success of the lottery's on-line program powered by NeoGames' technology platforms and by NPI's power suite of services, including Ignite Player Marketing and Player Support.

The launch of Digital Instants provides NCEL with exciting new opportunities to increase player engagement and maximize revenue for public education across the state. With compelling offerings that include popular and successful games like Magic Winnings, Fortunes of Cleopatra, Frost & Flame, and others, coupled with proven play mechanics like key number match, symbol/prize match, cascade and find the symbol, there is something for every player to enjoy as they begin exploring this new gaming frontier.

"This is a great day for our lottery, our players and also for North Carolina's education programs," said Mark Michalko, executive director, North Carolina Education Lottery. "Launching Digital Instants creates another essential way we can provide innovative on-line entertainment to an even wider player demographic that should see real value in engaging with us through this on-line lottery offering. We're confident NPi's portfolio of Digital Instants will strike all the right notes with our existing lottery players, as well as new demographics of players who prefer to play on-line."

"NPi is thrilled to extend our collaborative relationship with the North Carolina Education Lottery," said Colin Hadden, general manager, NeoPollard Interactive. "Adding this new Digital Instants element to NCEL's on-line play program is an important milestone in establishing a truly omnichannel gaming hub for its players, and we're excited to showcase how this addition complements our existing industry-leading on-line technologies, allowing players to seamlessly engage with the Lottery across all available channels."

NPi's game content is currently live in North Carolina, Michigan, Virginia, New Hampshire and Alberta.

Since its inception in 2005, the North Carolina Education Lottery has raised more than $10.2-billion for education programs across all of North Carolina's 100 counties. Last year alone, the lottery raised more than $1-billion for education programs.

About NeoPollard Interactive LLC

Born in the digital domain, NeoPollard Interactive (NPi) is an award-winning supplier of best-in-class i-lottery solutions to the North American lottery market. Serving the largest share of United States lotteries that currently sell on-line, NPi helped pioneer the successful introduction of i-lottery in the U.S. and is North America's proven partner of choice to enable regulated lotteries to design and deploy complex gaming solutions in support of generating incremental revenue for good causes through the on-line channel. NPi offers cutting-edge technology, a full suite of managed services and the industry's top-performing game content as part of its innovative and comprehensive approach to partnering for i-lottery success. Jointly owned by Pollard Banknote and NeoGames S.A. -- both globally recognized industry leaders -- NPi powers the most profitable i-lottery programs.

About Pollard Banknote Ltd.

Pollard Banknote is a leading lottery partner to more than 60 lotteries worldwide, providing high-quality instant ticket products, licensed games, in-lane ticket options, and sales-driving merchandising solutions from its Schafer retail solutions and portfolio. It also offers a full suite of digital offerings, ranging from world-class game apps to comprehensive player engagement and i-lottery solutions, including strategic marketing and management services. The company is a proven innovator and has decades of experience helping lotteries to maximize player engagement, sales and proceeds for good causes. Pollard Banknote also provides pull-tab tickets, bingo paper, ticket vending machines, and its Diamond Game and Compliant Gaming electronic games and devices to charitable and other gaming markets in North America. Established in 1907, Pollard Banknote is owned approximately 64.2 per cent by the Pollard family and 35.8 per cent by public shareholders, and is publicly traded on the Toronto Stock Exchange.

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