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Pollard Banknote Ltd
Symbol PBL
Shares Issued 26,917,669
Close 2023-10-16 C$ 26.25
Market Cap C$ 706,588,811
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Pollard Banknote cheers Idaho Lottery FY 2023 revenues

2023-10-17 11:17 ET - News Release

Mr. Doug Pollard reports

POLLARD BANKNOTE CONGRATULATES THE IDAHO LOTTERY ON RECORD-BREAKING FY 2023 RESULTS

Pollard Banknote Ltd. is congratulating the Idaho Lottery on a record-breaking fiscal year 2023 (FY 2023). For the first time ever, Lottery revenues surpassed $422-million, resulting in an all-time high dividend of $82-million to support public education and the state's Permanent Building Fund. As a proud partner to the Lottery since 2013, and its current primary scratch ticket printer, Pollard Banknote has worked closely with the Lottery to diversify its portfolio, resulting in a variety of creative games designed to entertain players in new and innovative ways.

This record-breaking year had numerous highlights, including the Idaho Lottery debut of The Big Spin, which offered players a highly engaging experience with multiple ways to win, including the chance to win a spin on the Big Wheel for a grand prize of $125,000. The game has been launched three times and continues to rank among the Lottery's top performers, selling 68 per cent better than all other $5 games launched since 2020. In another first, Idaho became the first United States Lottery to launch a game printed on Pollard Banknote's new digital press with the multiscene, Valentine's Day-themed Sweethearts. The digital press allowed each ticket to include one of 20 different sayings lifted right from the classic candy -- from "Be Mine" to "Cutie Pie!" This year also marked the 12th launch of the Lottery's Limited series. Introduced in 2017 after Pollard Banknote recommended launching an exclusive prize level game, Limited's continual success has made it a regular feature of the Lottery's scratch ticket portfolio.

Building on the success of its first $50 game, Mega Bucks, which sold 21 per cent better than comparable tickets based on the first 10 weeks of sales after its launch in late FY 2022, the Lottery expanded its portfolio with two additional Scratch Games at the price point, including Max-A-Million and Big Money. The Lottery also worked closely with Pollard Banknote to refresh and relaunch its Bonus Play Cashword second chance program, including a brand-new bonus game and broadening the scope of the program to include all Cashword tickets. Previously, Bonus Play Cashword entries were only available on the $3 ticket. The enhanced program has resulted in triple-digit increases in app and website usage, ticket entries and games played, elevating player engagement to a new level for the Lottery.

"The Idaho Lottery had the most successful year in our 34-year history. Pollard Banknote is instrumental in collaborating to bring many creative and entertaining Scratch Games to life for our players to enjoy. The entire team at Pollard Banknote are valued business partners," said Jeff Anderson, Idaho Lottery director. "Game success transforms lottery fun into profound benefits for Idaho communities, especially our primary beneficiaries, Idaho public schools and permanent buildings."

"The Lottery's innovative spirit, player-centric focus and holistic approach to portfolio development are key ingredients to its success," said Byron Peterson, senior director, sales and marketing, Pollard Banknote. "We are immensely proud of our contributions to the Lottery's record-breaking performance and we look forward to the exciting year ahead."

The Idaho Lottery responsibly provides a variety of entertaining games featuring Powerball, Mega Millions, Scratch Games and PullTabs with a high degree of integrity to maximize the dividend for Idaho public schools and the permanent building fund. Since its inception in 1989, the Idaho Lottery has sold over $5.4-billion in products, awarded more than $3.1-billion in prizes to players, returned $317-million in retail commissions and distributed $1.189-billion in Lottery dividends to Idaho public schools and buildings.

About Pollard Banknote Ltd.

Pollard Banknote is a leading lottery partner to more than 60 lotteries worldwide, providing high-quality instant ticket products, licensed games, in-lane ticket options and sales-driving merchandising solutions from its Schafer retail solutions and portfolio. It also offers a full suite of digital offerings, ranging from world-class game apps to comprehensive player engagement and i-lottery solutions, including strategic marketing and management services. The company is a proven innovator and has decades of experience helping lotteries to maximize player engagement, sales and proceeds for good causes. Pollard Banknote also provides pull-tab tickets, bingo paper, ticket vending machines, and its Diamond Game and Compliant Gaming electronic games and devices to charitable and other gaming markets in North America. Established in 1907, Pollard Banknote is owned approximately 64.2 per cent by the Pollard family and 35.8 per cent by public shareholders, and is publicly traded on the Toronto Stock Exchange.

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