Mr. Brad Thompson reports

WESTERN CANADA LOTTERY CORPORATION INVITES PLAYERS TO EXPLORE CATAN(TM) WITH THE LAUNCH OF ITS NEW SCRATCH TICKET

Pollard Banknote Ltd. has congratulated Western Canada Lottery Corp. (WCLC) on the launch of its Catan scratch ticket, marking the inaugural launch of the popular brand within the lottery industry. Catan is a fast-growing game brand and has proven particularly popular with adults under 35.

Over 100 million people have played Catan since its release, making it a modern classic. More than 40 million board games have been sold worldwide, and approximately 20 million people play the game regularly. Catan's digital presence reinforces the brand's widespread popularity: Catan Universe, a large on-line community, has over 550,000 active monthly users.

WCLC's $3 ticket features recognizable symbols from the Catan world -- brick, wood, wool, ore, grain and gold -- that will appeal to board game fans and lottery players alike. With a familiar key number match game style, players scratch hex tiles corresponding to their rolls to uncover game symbols. If they uncover the symbols corresponding with the winning combinations in the prize legend, they win up to $50,000. Adding to the exciting game play experience are two development card bonus features that instantly reward players who uncover a prize amount.

"We're confident the Catan scratch ticket will be as compelling to our players as the board game is to its loyal global following," said Chelsey Rowledge, manager, instant games, WCLC. "A new product like Catan is a great boost to WCLC's ticket lineup. Our players are going to love this new and highly entertaining offering, which will help support priority programs and services funded by our partnering provinces and territories."

"We congratulate WCLC on launching the first-ever instant game featuring the wonderful world of Catan, one of our new licensed brands ready to conquer the lottery industry," said Brad Thompson, vice-president, sales and marketing, Pollard Banknote. "With a deeply devoted following and enviable brand recognition, the Catan instant game is destined to be a player favourite."

Pollard Banknote provided WCLC with an integrated marketing campaign to increase player engagement and drive retail sales. To support WCLC's Catan launch, for example, Pollard Banknote produced a how to play video explaining the play mechanic (available on WCLC's website). A play table screen ad for retail and POS (point of sale) support via tent cards and posters provide additional launch support.

About Pollard Banknote Ltd.

Pollard Banknote is a leading lottery partner to more than 60 lotteries worldwide, providing high-quality instant ticket products, licensed games, in-lane ticket options and sales-driving merchandising solutions from its Schafer retail solutions and portfolio. It also offers a full suite of digital offerings, ranging from world-class game apps to comprehensive player engagement and i-lottery solutions, including strategic marketing and management services. The company is a proven innovator and has decades of experience helping lotteries to maximize player engagement, sales and proceeds for good causes. Pollard Banknote also provides pull-tab tickets, bingo paper, ticket vending machines, and its Diamond Game and Compliant Gaming electronic games and devices to charitable and other gaming markets in North America. Established in 1907, Pollard Banknote is owned approximately 64.2 per cent by the Pollard family and 35.8 per cent by public shareholders, and is publicly traded on the Toronto Stock Exchange.

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