The Globe and Mail reports in its Wednesday edition that while big technology investments aimed at exciting younger clients were the main focus during the peak years of the pandemic, advisers are changing gears when it comes to 2024. In a Globe special, Anna Sharratt writes that many are now focusing their practices on improving client offerings by providing value-added health-and-wellness services, more tailored estate and succession planning, as well as guidance around philanthropy. They are also rolling out financial literacy initiatives, turning to younger advisers and social media to best communicate their message -- and get critical buy-in from a new generation of clients. Sophie Paquet, senior wealth adviser with Brunet Gilbert Paquet Financial Group at National Bank Financial Wealth Management in Quebec City, has added young advisers to her group to connect better with her high-net-worth clients' children and grandchildren. The group, which was already offering wealth management seminars aimed at simplifying the world of investing, has plans to adapt its "communication style [in 2024] by developing more social media content such as YouTube videos to connect with younger clients," she says.