The Vancouver Sun reports in its Friday edition that advancements in artificial intelligence technology, and its knock-on effects on profitability and productivity, is a legitimate investment thesis. Guest columnists David Rosenberg and Marius Jongstra write that Microsoft's expansion of its investment in ChatGPT in January has kicked off an "arms race," with megacap competitors quickly following suit in announcing their own plans. As a result, companies are now taking advantage of investors' appetite for news on how management teams are utilizing (or planning to utilize) the technology, creating an environment that echoes the dot-com craze back in 2000. It is hard to miss that bubbly feel. In recent weeks we have seen Kraft Heinz call out its use of AI in boosting sales productivity while Wendys published a press release stating it will revamp its drive-thru process to incorporate AI technology. This type of corporate behaviour is not too different from what took place in the dotcom bubble, with company after company boasting how they will incorporate the Internet into its business. While there are many long-term benefits of AI, from an investor standpoint, the current environment is taking on a mania of sorts.