Mr. Razat Gaurav reports

KINAXIS APPOINTS KRISTIN RUSSEL AS CHIEF MARKETING OFFICER

Kinaxis Inc. has appointed Kristin Russel as chief marketing officer (CMO). Ms. Russel will lead Kinaxis's global marketing organization, overseeing marketing strategy, corporate and market positioning, digital and brand marketing, communications, and go-to-market initiatives.

Ms. Russel will also take the main stage at Kinexions, where she will discuss practical steps organizations can take to move from decisions to outcomes in an increasingly complex operating environment.

A tenured marketing executive and recognized industry leader, Ms. Russel brings deep experience scaling technology companies and building high-impact brands. She joins Kinaxis from symplr, where she served as chief marketing officer and led the development and execution of the company's comprehensive marketing strategy across branding, digital and product marketing, public relations, community outreach programs, channel partnerships, and business development.

"Kristin is a proven leader with a track record of building strong brands and connecting strategy to execution," said Razat Gaurav, chief executive officer of Kinaxis. "As Kinaxis continues to expand its leadership in AI-powered [artificial intelligence] supply chain orchestration and accelerate global growth, Kristin's experience scaling enterprise technology platforms and transforming go-to-market strategy will help strengthen how we engage customers, partners and the market."

Ms. Russel is widely recognized for her leadership in technology and health care marketing. She was named one of PR Daily's 2023 Top Women in Marketing, was recognized among Becker's Top 100 Women in Healthcare, is a two-time 2023 Stevie Award winner, and was recently named to the 2026 B2B CMO 100, recognizing marketing leaders shaping the future of B2B (business-to-business) go-to-market strategy.

"Kinaxis is uniquely positioned at the intersection of AI-powered orchestration, enterprise decision making and supply chain transformation at a time when organizations are rethinking how they plan and operate in an increasingly complex world," said Ms. Russel. "I'm excited to join the team and help accelerate the company's next phase of growth as organizations increasingly look to AI-driven technologies to make faster, more confident decisions in the face of constant change."

Prior to symplr, Ms. Russel led marketing at Quest Analytics and Carrot Inc., driving revenue growth through brand building, demand generation and strategic partnerships. Earlier in her career, she held senior marketing roles at Humana, Cerner and Omnicell. She is also a successful entrepreneur, having founded the fintech company Anachron, which was later acquired by ING Bank.

About Kinaxis Inc.

Kinaxis is a leader in modern supply chain planning and orchestration, powering complex global supply chains and supporting the people who manage them. The company's powerful, AI-infused supply chain orchestration platform, Maestro, combines proprietary technologies and techniques that provide full transparency and agility across the entire supply chain -- from multiyear strategic planning to last-mile delivery. Kinaxis is trusted by renowned global brands to provide the agility and predictability needed to navigate today's volatility and disruption.