Mr. Raj Grover reports

HIGH TIDE WELCOMES PASSAGE OF FIRST PILLAR OF GERMANY'S CANNABIS LEGALIZATION PLAN

High Tide Inc. is welcoming today's vote in the German parliament to approve a bill making Germany the second G7 country to allow the consumption and private cultivation of cannabis for recreational purposes by adults. Today's vote sets the stage for Germany to begin implementing pillar 1 of its legalization plan, which will see possession and cultivation for personal use permitted by April 1, 2024, and not-for-profit social clubs begin operation as of July 1, 2024. The German government has indicated that it will now begin work on a draft law related to pillar 2 of its legalization plan, focusing on regional adult-use pilot projects supported by commercial supply chains and for-profit cannabis specialty stores.

"We are very excited about the potential to bring our first-of-its-kind innovative discount club model to Germany, which is the world's third-largest economy and a country with a population of over 83 million. That's why our team has been closely monitoring legislative developments in Germany ever since the ruling coalition government indicated its desire to move towards adult-use legalization in December, 2021," said Raj Grover, founder and chief executive officer of High Tide.

Mr. Grover added: "The passage of this bill is a historic moment, as it makes Germany the second G7 country to legalize the consumption and private cultivation of cannabis for recreational purposes by adults, and sets the stage for the government to move forward with the second pillar of its plan, which aims to set up regional adult-use pilot projects focused on cannabis specialty shops. Our intention is to capitalize on this opportunity, given our deep experience and success through our unique and differentiated retail model that we will seek to replicate in Germany as soon as legislation allows."

About High Tide Inc.

High Tide is the leading community-grown, retail-forward cannabis enterprise engineered to unleash the full value of the world's most-powerful plant, and it is the second-largest cannabis retailer in North America by store count. High Tide is uniquely built around the cannabis consumer, with wholly diversified and fully integrated operations across all components of cannabis, including:

• Bricks-and-mortar retail -- Canna Cabana is the largest non-franchised cannabis retail chain in Canada, with 163 current locations spanning British Columbia, Alberta, Saskatchewan, Manitoba and Ontario. In 2021, Canna Cabana became the first cannabis discount club retailer in North America.
• Retail innovation -- Fastendr is a unique and fully automated technology that integrates retail kiosks and smart lockers to facilitate a better buying experience through browsing, ordering and pickup.
• E-commerce platforms -- High Tide operates a suite of leading accessory sites across the world.
• Cannbidiol -- High Tide continues to cultivate the possibilities of consumer CBD.
• Licensing -- High Tide continues to push cannabis culture forward through fresh partnerships and licensing agreements under the Famous Brandz name.

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