An anonymous director reports

HIGH TIDE ANNOUNCES PURCHASES OF SHARES BY INSIDERS

Certain officers, directors and consultants led by High Tide Inc.'s president and chief executive officer, in the aggregate, acquired 125,917 common shares in the capital of High Tide on the open market between Nov. 20 and Nov. 21, 2023, at an average price of $1.88 per common share. The purchase of common shares by certain officers, directors and consultants reflects confidence in the intrinsic value of the stock and the near-term and long-term growth prospects of the company. With these purchases, insiders and certain consultants, in the aggregate, now own or control 7,289,391 common shares, representing approximately 9.37 per cent of the company's issued and outstanding Common Shares as of November 21, 2023. These purchases are over and above those disclosed in the company's news release dated March 30, 2023, where certain officers, directors and consultants acquired 258,921 common shares at an average price of $1.59 per common share.

About High Tide Inc.

High Tide is the leading community-grown, retail-forward cannabis enterprise engineered to unleash the full value of the world's most powerful plant. High Tide is uniquely built around the cannabis consumer, with wholly diversified and fully integrated operations across all components of cannabis, including:

• Bricks-and-mortar retail: Canna Cabana is the largest non-franchised cannabis retail chain in Canada, with 156 current locations spanning British Columbia, Alberta, Saskatchewan, Manitoba and Ontario and growing. In 2021, Canna Cabana became the first cannabis discount club retailer in Canada.
• Retail innovation: Fastendr is a unique and fully automated technology that integrates retail kiosks and smart lockers to facilitate a better buying experience through browsing, ordering and pickup.
• E-commerce platforms: High Tide operates a suite of leading accessory sites across the world, including Grasscity.com, Smokecartel.com, Dailyhighclub.com and Dankstop.com.
• CBD (cannabidiol): High Tide continues to cultivate the possibilities of consumer CBD through Nuleafnaturals.com, FABCBD.com, blessedcbd.de and blessedcbd.co.uk.
• Wholesale distribution: High Tide keeps this cannabis category stocked with wholesale solutions through Valiant.
• Licensing: High Tide continues to push cannabis culture forward through fresh partnerships and licence agreements under the Famous Brand name.

High Tide consistently moves ahead of the currents, having been named one of Canada's top growing companies in 2021, 2022 and 2023 by The Globe and Mail's Report on Business Magazine and was ranked No. 1 in the retail category on the Financial Times list of Americas' Fastest Growing Companies for 2023.

We seek Safe Harbor.