Mr. John Ricci reports

DANAVATION TECHNOLOGIES ANNOUNCES FULL ROLLOUT OF DIGITAL SMART LABELS(TM) INTO ALL NUTRINOR HARDWARE LOCATIONS ACROSS QUEBEC

Danavation Technologies Corp. will fully roll out Danavation's Digital Smart Labels into all six Nutrinor hardware store locations operated under a large Quebec-based retailer. The contract has an estimated revenue potential of approximately $650,000 for Danavation, to be recognized once the full rollout is completed. The first installation is expected to be completed by early August with subsequent stores being installed thereafter.

Recognized as one of Quebec's 300 largest companies by Les Affaires newspaper in May of 2023, Nutrinor Cooperative operates businesses within agrifood, agriculture, energy and hardware retail stores and is owned by more than 1,050 agricultural producers in the Saguenay-Lac-Saint-Jean region. Two of the Nutrinor stores to be outfitted currently utilize a competitor's electronic shelf labels that will be replaced by Danavation's Digital Smart Labels, providing strong validation for the company's quality and innovative platform-as-a-service (PaaS) solution. With a committed team of approximately 130 skilled employees, Nutrinor's hardware division stands as a pillar of the community, delivering valuable products, support and information to its customers.

"We're very pleased to secure a full rollout with Nutrinor in Quebec, demonstrating our continued progress in developing additional market share in the hardware segment while also showcasing a customer's switch to Danavation's Digital Smart Labels over legacy competitors," said John Ricci, chief executive officer of Danavation. "We anticipate the Nutrinor locations can gain significant operational efficiencies and cost savings through the utilization of our solution by freeing up staff time to enhance the customer experience, eliminate inaccurate shelf pricing and streamline operations -- all of which can help drive an enhanced bottom line."

About Danavation Technologies Corp.

Danavation Technologies is the only North American-founded and headquartered technology company providing Digital Smart Labels and a software platform-as-a-service (PaaS) solution that enables companies across various sectors to automate labelling, price, product and promotions in real time. Danavation's Digital Smart Labels enhance data accuracy and improve performance by removing high labour costs and low productivity typically associated with traditional labour-intensive workflows. Danavation's goal is to create a sustainable and profitable business for shareholders while advancing sound environmental, social and governance practices, including by significantly reducing paper usage. Danavation has introduced its solution to retailers across North America, including big box and boutique grocers, while also targeting new markets including health care providers, manufacturing and logistics companies.

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