Mr. Richard Kellam reports

DATA COMMUNICATIONS MANAGEMENT CORP. ANNOUNCES OPTION EXERCISE, INCREASING CEO share OWNERSHIP

Richard Kellam, the chief executive officer of Data Communications Management Corp., exercised 2.5 million stock options and acquired 1,394,231 common shares in the capital of the company. The options were exercised at an exercise price of 69 cents per common share on a net-settlement (cashless) basis.

Following exercise of the options, Mr. Kellam owns approximately 3.8 per cent of the issued and outstanding common shares of the company. The options were originally issued to Mr. Kellam on March 8, 2021, in connection with his appointment to president and chief executive officer of the company. The options were granted as long-term incentive compensation to align Mr. Kellam's interests with those of the company's shareholders during the first five years of Mr. Kellam's term as president and chief executive officer.

Since being appointed to the role of chief executive officer in 2021, Mr. Kellam has been instrumental in driving the company's strategic vision and strengthening its competitive position. To further align Mr. Kellam's interests with those of the company's shareholders for the next five years, the company has granted an additional 2.5 million incentive stock options to Mr. Kellam, pursuant to the company's equity incentive plan. The grant of the incentive options reflects the board of directors' continued confidence in Mr. Kellam's leadership and serves as both a recognition of past performance and an investment in the company's future.

"Richard has demonstrated exceptional vision and strategic leadership over the past five years highlighted by the transformative acquisition of Moore Canada Corp., which has strengthened our competitive position and our future growth prospects," said J.R. Kingsley Ward, chair of the board of directors. "This grant underscores our commitment to ensuring Richard's interests remain fully aligned with those of our shareholders going forward."

"I am excited about our company's future and fully committed to our strategic vision and the DCM team," said Mr. Kellam. "This exercise reflects my continued confidence in DCM's growth potential and our ability to deliver long-term value to our shareholders."

The incentive options will vest over a period of five years with one-fifth of the incentive options vesting on each of the first, second, third, fourth and fifth anniversary of the date of grant. Upon vesting, each incentive option will entitle Mr. Kellam to purchase one additional common share at a price of $1.65 per share for a period of six years from the date of grant.

About Data Communications Management Corp.

Data Communication is a leading Canadian tech-enabled provider of print and digital solutions that help simplify complex marketing communications and operations workflow. Data Communication serves over 2,500 clients including 70 of the 100 largest Canadian corporations and leading government agencies. The company's core strength lies in delivering individualized services to the company's clients that simplify their communications, including customized printing, highly personalized marketing communications, campaign management, digital signage and digital asset management. From omnichannel marketing campaigns to large-scale print and digital workflows, the company's goal is to make complex tasks surprisingly simple, allowing the company's clients to focus on what they do best.

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