03:08:16 EDT Sat 18 May 2024
Enter Symbol
or Name
USA
CA



Cineplex Inc
Symbol CGX
Shares Issued 63,684,281
Close 2024-01-26 C$ 8.31
Market Cap C$ 529,216,375
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Cineplex to open new Playdium at CF Fairview Mall

2024-01-29 09:07 ET - News Release

Mr. Ellis Jacob reports

COMING SOON: CINEPLEX ANNOUNCES NEW PLAYDIUM LOCATION AT CF FAIRVIEW MALL

Cineplex Inc. plans to open its latest Playdium location in Toronto, Ont. Construction of the new Playdium at CF Fairview Mall is scheduled to begin next month, with opening targeted for late 2024. Designed for kids of all ages, the new premium entertainment complex will be tech-infused, offering classic and state-of-the-art games and interactive experiences like high-tech minigolf, bowling, and a variety of tasty and playful food options. This new Playdium location will be situated next to the entrance of Cineplex Cinemas Fairview Mall.

"We're combining the best in entertainment and fast-casual dining by opening a Playdium alongside our Cineplex Cinemas at CF Fairview Mall. Family and friends can come together for movies, gaming and delicious food, in a one-stop shop for fun," said Ellis Jacob, president and chief executive officer, Cineplex. "Leveraging our industry-leading expertise in entertainment, amusement gaming and food service, this newly announced Playdium location is sure to become a go-to destination for everyday fun, casual dining and special occasions."

"In addition to a compelling retail mix, a key component of our shopping centre offering is providing engaging and entertaining experiences. We're thrilled to expand our partnership with Cineplex to bring immersive premium entertainment options to CF Fairview Mall," commented Rory MacLeod, executive vice-president, operations, Cadillac Fairview.

Spanning approximately 20,000 square feet, the complex will be dedicated to games and attractions for all skill levels, while also offering a range of food and beverage options, including chef-inspired burgers, sandwiches, pizzas, nachos, tacos and a selection of sweet treats. Designed to accommodate large groups, Playdium will be the perfect spot for parties, events and team building, with private rooms for birthday parties and special gatherings.

Cineplex first announced the expansion of the Playdium concept in 2017, with locations now open in Whitby and Brampton, Ont., and Dartmouth, N.S. Playdium complexes are part of Cineplex's location-based entertainment venues, including The Rec Room with over 10 locations across the country.

About Cineplex Inc.

Cineplex is a top-tier Canadian brand that operates in the film entertainment and content, amusement and leisure, and media sectors. Cineplex offers a unique escape from the everyday to millions of guests through its circuit of over 170 movie theatres and location-based entertainment venues. In addition to being Canada's largest and most innovative film exhibitor, the company operates Canada's favourite destination for eats and entertainment (The Rec Room), complexes specially designed for teens and families (Playdium), and a newly launched entertainment concept that brings movies, amusement gaming, dining and live performances together under one roof (Cineplex Junxion). It also operates successful businesses in digital commerce (CineplexStore), alternative programming (Cineplex Events), motion picture distribution (Cineplex Pictures), cinema media (Cineplex Media), digital place-based media (Cineplex Digital Media) and amusement solutions (Player One Amusement Group). Providing even more value for its guests, Cineplex is a partner in Scene+, Canada's largest entertainment and lifestyle loyalty program.

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