The Globe and Mail reports in its Friday edition that Taylor Swift is set to save, or at the very least seismically transform, the movie-theatre business. The Globe's Barry Hertz writes that today, Taylor Swift: The Eras Tour is opening in theatres in more than 100 countries, including Canada, with the film guaranteed a minimum four-weekend run (far longer than the typical one- or two-night engagement a concert documentary might receive). Directed by Sam Wrench and running a Scorsese-sized 169 minutes, the movie follows Swift's 2023 concert tour, which has taken the United States by storm, sending fans into a frenzy in order to secure tickets. The film is not being screened for Canadian media ahead of its release. This is the most critic-proof movie to come along in ages, having already earned $100-million (U.S.) in presales. There is every good chance the doc could make more money than this season's biggest hopeful blockbuster, Disney's The Marvels. Hollywood is upset because Swift and her team completely bypassed the traditional film-industry system to get The Eras Tour into theatres. Swift and Co. went directly to U.S. theatre giant AMC to distribute the film. In Canada, it's being distributed by Cineplex Events.