Mr. Norton Singhavon reports

AVANT BRANDS ANNOUNCES STRATEGIC REALIGNMENT OF EUROPEAN OPERATIONS AND RECLAIMS BLK MKT BRAND RIGHTS IN GERMANY AND SWITZERLAND

Avant Brands Inc. has issued a formal notice of termination for its trademark licensing agreement with Adjupharm GmbH, a subsidiary of IM Cannabis Corp. The agreement was originally announced on May 1, 2024.

The decision comes as Avant initiates a broader strategic transition to optimize its international distribution channels and ensure its partnerships are fully synchronized with the company's long-term global growth strategy. Effective May 31, 2026, all trademark and distribution rights for the BLK MKT brand in Germany and Switzerland will revert to GreenTec.

Avant brands founder and chief executive officer Norton Singhavon comments:

"As Avant continues to scale globally, it is essential that our international partnerships are fully integrated with our evolving operational standards and long-term vision. Reclaiming the rights to BLK MKT in Germany and Switzerland is a strategic decision to consolidate our brand equity and optimize our trajectory in Europe. We are excited to engage with prospective partners who can support this next chapter of our international growth."

Recapturing BLK MKT and exploring new partnerships

Germany represents Avant's largest international export market, as reported in the company's fiscal 2025 results.

Following the formal termination notice, Avant has initiated an official process to identify a partner capable of maximizing the company's established momentum in Germany. The company is vetting established distributors and operators based on market leadership, fiscal and operational maturity, and strategic infrastructure.

About Avant Brands Inc.

Avant Brands is a leading innovator in premium cannabis products, driven by a commitment to exceptional quality and craftsmanship. As one of Canada's largest indoor producers, the company operates multiple production facilities across the country, cultivating unique and high-quality cannabis strains.

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