The Globe and Mail reports in its Thursday, Feb. 27, edition that Desjardins Securities analyst Chris Li rates Aritzia "buy" in new coverage. The Globe's David Leeder writes in the Eye On Equities column that Mr. Li set a share target of $82. Analysts on average target the shares at $75.70. Mr. Li thinks Aritzia is "well-positioned" to achieve 40-per-cent earnings per share growth in fiscal 2026 and 20 per cent in 2027, pointing to "mid-single-digit industry growth, increasing brand awareness, new store openings, store expansions/repositions and outsized e-commerce growth." Mr. Li says in a note: "While Aritzia is well-known in Canada, we believe there is significant upside to brand awareness in the U.S. Aritzia provides a compelling investment opportunity supported by attractive industry growth and market share gains through new store openings, store expansions/repositions, strong e-commerce growth (improved website, new mobile app expected end of FY26), continued product innovation, investments in digital marketing and an experienced management team. ... Aritzia has a healthy balance sheet with strong FCF conversion; an increase in share buybacks would also be viewed positively."