Mr. Joe Racanelli reports

AIMIA ANNOUNCES DIVIDEND RATES ON SERIES 3 PREFERRED SHARES AND SERIES 4 PREFERRED SHARES

Aimia Inc. has provided the applicable dividend rates for its cumulative rate-reset preferred shares, Series 3, and its cumulative floating-rate preferred shares, Series 4, further to its Feb. 22, 2024, notice and announcement that it will not exercise its right to redeem all or any part of the outstanding Series 3 shares; and, as a result of which, subject to certain conditions, the holders of the Series 3 shares will have the right to convert all or any number of their Series 3 shares into Series 4 shares on a one-for-one basis.

With respect to any Series 3 shares that remain outstanding on or after on April 1, 2024 (with March 31, 2024, falling on a Sunday, a non-business day), holders of the Series 3 shares will be entitled to receive fixed, cumulative, preferential cash dividends, payable quarterly, as and when declared by the company's board of directors. The annual dividend rate for the five-year period from and including March 31, 2024, to, but excluding, March 31, 2029, will be 7.773 per cent, being equal to the five-year government of Canada bond yield plus 4.20 per cent, as determined in accordance with the rights, privileges, restrictions and conditions attaching to the Series 3 shares.

With respect to any Series 4 shares that may be issued on April 1, 2024, holders of the Series 4 shares will be entitled to receive quarterly floating rate, cumulative, preferential cash dividends, as and when declared by the board of directors of Aimia. The dividend rate for the floating-rate period from and including March 31, 2024, to, but excluding, June 30, 2024, will be 9.181 per cent, being equal to the three-month government of Canada treasury bill yield plus 4.20 per cent per annum, calculated on the basis of the actual number of days in such quarterly period divided by 36, as determined in accordance with the rights, privileges, restrictions and conditions attaching to the Series 4 shares. The floating quarterly dividend rate will be reset every quarter.

The Series 3 shares are issued in book-entry-only form and must be purchased or transferred through a participant in the depository service of CDS Clearing and Depository Services Inc. All rights of holders of Series 3 shares must be exercised through CDS or the CDS participant through which the Series 3 shares are held. As such, beneficial owners of Series 3 shares who wish to exercise their conversion right should communicate as soon as possible with their broker or other nominee to obtain instructions for exercising such right through CDS on or prior to the deadline for exercise, which is 5 p.m. Eastern Time on March 18, 2024. All notices received after this deadline will not be valid.

Holders of Series 3 shares as of the applicable record date remain eligible to receive dividends on their Series 3 shares, as and when declared by the board of directors of Aimia, for the period from and including Dec. 31, 2023, to, but excluding, March 31, 2024, at the current annual dividend rate of 6.01 per cent.

All inquiries regarding the conversion of Aimia's Series 3 shares should be directed to the company's transfer agent, TSX Trust Company, at 1-800-387-0825 or shareholderinquiries@tmx.com.

About Aimia Inc.

Aimia is a holding company that makes long-term investments in private and public businesses through controlling or minority stakes. Aimia targets companies with durable economic advantages evidenced by a record of substantial free cash flow generation over complete business cycles and strong growth prospects and guided by strong, experienced management teams. Headquartered in Toronto, Canada, Aimia is positioned to invest in any sector, wherever a suitable opportunity can be identified worldwide. In addition, Aimia seeks investments that may efficiently utilize the company's operating and capital loss carryforwards to further enhance shareholder value.

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