The Globe and Mail reports in its Saturday, Oct. 7, edition that some investors are betting that Nvidia's outsized share gains in 2023 will boost other areas of the market. The Globe's David Berman writes that market strategists are using the Internet-fuelled boom of the 1990s as a template for potential stock market rallies. FTSE Russell's Indrani De says, "So far, the euphoria has been about AI as a product." Nvidia is developing processors that can leverage recent breakthroughs in generative AI, popularized through Microsoft-backed ChatGPT. These processors could unleash an exciting new period for computing, raising the prospect of generating enormous sales. In the case of Nvidia, it reported sales of $13.5-billion (U.S.) in its most recent quarter, or more than double the revenue from the same quarter a year earlier. Investors have already pounced on a handful of U.S. tech stocks -- dubbed The Magnificent Seven -- that stand to benefit directly from AI. Nvidia, Meta, Amazon.com, Microsoft, Alphabet, Apple and Tesla are up 92 per cent in 2023, on average. Ms. De, however, expects that the AI boom can extend well beyond tech giants and influence a much broader assortment of companies.