Mr. Nicholas Reichenbach reports

FLOW BEVERAGE CORP. ANNOUNCES THE APPOINTMENT OF PAUL DOWDALL AS CHIEF FINANCIAL OFFICER

Flow Beverage Corp. has appointed Paul Dowdall as the company's chief financial officer, effective today.

Mr. Dowdall is a chartered professional accountant, bringing nearly 25 years of progressive management experience, including nine years in chief financial officer and chief operating officer roles. His career reflects a strong and diverse skill set in accounting, financial management, corporate strategy, operational management and optimization, and technology implementation. Most recently, Mr. Dowdall has operated within the start-up world serving as chief operating officer or chief financial officer with his most recent engagements in the Canadian fintech space. Prior to this, Mr. Dowdall's focus was in the North American consumer packaged goods sector, with a specific focus on beverages, as CFO of companies such as Ice River Springs, a prominent bottled water manufacturer, and Diamond Estates Wines & Spirits, a national wine producer and distributor. Earlier in his career, Mr. Dowdall gained valuable experience at organizations including Bell Canada, Blackberry and Apple.

Mr. Dowdall has led the recapitalization and restructuring of several companies, demonstrating a strong capacity for financial stewardship in dynamic environments. He has also overseen the implementation of diverse operational areas, including regulatory compliance, supply chain logistics, customer support and management information systems, while managing various functions such as sales, information technology, legal and human resources.

"We are excited to welcome Paul as Flow's new chief financial officer," said Nicholas Reichenbach, founder and chief executive officer of the company. "In Paul, the company has found a consummate finance professional with experience, finesse, multidisciplinary skills and an ambitious, entrepreneurial spirit that fits our culture. We could not be more thrilled to have Paul join our dynamic team, and we look forward to his contributions as we are focused on executing on our path to profitability."

"We are confident that Paul's impressive track record in capital markets, compliance and leading large-scale projects, combined with his deep financial expertise and his entrepreneurial spirit, make him an exceptional addition to the company's management team. His technical expertise, leadership, insight and investor mindset will be key as we continue to execute our strategy on our path to profitability," said Stephen A. Smith, chair of the audit committee of the company's board of directors.

About Flow Beverage Corp.

Flow is one of the fastest-growing premium water companies in North America. Founded in 2014, Flow has a mission since day one to reduce environmental impacts by providing sustainably sourced natural mineral spring water in the most sustainable product formats. Today, the brand is B-Corp certified with a best-in-class score of 114.5, offering a diversified line of health-and-wellness-oriented beverage products: original mineral spring water, award-winning organic flavours and sparkling mineral spring water in sizes ranging from 300 millilitres to one litre. All products contain naturally occurring electrolytes and essential minerals, and support Flow's overarching purpose to bring wellness to the world through the positive power of water. Flow beverage products are available at retailers in Canada and the United States and on-line.

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