Mr. David Spreckman reports

VERANO ENTERS CANNABIS BEVERAGE CATEGORY WITH DEBUT OF EASY LANDINGS, COMPANY'S FIRST NATIONAL BEVERAGE BRAND FEATURING FOUR DELICIOUS FLAVORS AND ALL-NATURAL INGREDIENTS

Verano Holdings Corp. has launched Easy Landings, the company's first dedicated beverage brand. Easy Landings will initially be available for purchase starting Aug. 21 at Verano's Zen Leaf dispensaries and third party partners in four core Verano markets -- Arizona, Illinois, Nevada, followed by New Jersey on Aug. 28 -- with plans to scale across additional states in 2026 and beyond.

Designed to bring precision, flavour and flexibility to any occasion, Easy Landings beverages are crafted to be mixed seamlessly into any drink for a custom mocktail or enjoyed on their own. Initially launching in four delicious flavours including Lemon Lime, Watermelon, Mango and Black Cherry, Easy Landings beverages optimize taste, adaptability and simple dose control in a portable and flexible format. Each two-ounce (60-millilitre) bottle of Easy Landings contains 100 milligrams of fast-acting THC, curated flavours and formulas to induce a predictable experience, with a capful measuring five mg of THC per serving.

Easy Landings aims to engage a variety of consumers by tapping into existing demand for THC beverages and capitalizing on multiple trends, including the continued decline in alcohol consumption and growing popularity of macrodose edibles products. In 2025 alone, full year cannabis beverage dispensary sales grew 13 per cent across all markets in which the company operates, with non-carbonated beverages and shots experiencing the highest rate of growth. Given the category's ongoing growth and the pending closure of the 2018 Farm Bill loophole that unintentionally created a multibillion-dollar hemp-derived THC beverage market, Easy Landings is well positioned to capitalize on existing demand as a brand new, all-natural alternative for consumers seeking cannabis beverages that are delicious, safe, tested and regulated.

Easy Landings beverages are initially available in four delicious flavours and experiences, including:

• Lemon Lime "Refresh" -- energizing sativa for daytime, social and active settings: Subtly sweet and perfectly sour, lemon lime pairs well with any beverage, or on its own. Like a snappy squeeze of citrus, this cannabis-infused elixir can elevate the ordinary. Think: somewhere with good light, better company and nowhere to be just yet.
• Watermelon "Reset" -- balanced hybrid for any occasion: Tap into your nostalgic side with a juicy watermelon elixir made to enhance your favourite beverage or be sipped solo. This elixir expertly balances function with flavour for a one-of-a-kind experience that extends beyond the high, making it the go-to beverage you reach for when the afternoon deserves a gentle redirect.
• Mango "Relax" -- perfect indica for the evening wind-down: Lush tropical notes meet THC for a vacation-in-a-bottle elixir that can be used to top off any ice-cold beverage or enjoyed on its own. The fresh mango flavour invites you to retreat into relaxation, bringing a sweet-yet-tart addition to enhance your everyday routine at home or on the go.
• Black Cherry "Rest" -- 1:2 CBN/THC indica for nighttime relaxation: Delightfully tart and crafted with R&R (rest and relaxation) in mind, black cherry promises a departure from the everyday. The bold, bittersweet flavour, and mellow blend of THC and CBN upgrade your evening routine with intention, promoting restful and ready vibes for your next adventure. Pair with your nightcap of choice for a mindful mix, or sip as-is for a more concentrated taste.

"Residing at the intersection of trends favoring non-alcoholic beverages and increasing demand for alternative cannabis products and experiences, Easy Landings offers a strong value proposition for a broad range of consumers combining flavour, flexibility and portability that mixes well with everyday drinks and occasions," said David Spreckman, Verano chief marketing officer. "Recognizing the opportunity to tap into a growing and underserved category, Easy Landings expands on the appeal for both cannabis beverages and macrodose edible products as a standalone beverage or drink enhancer, and we're beyond excited to drive further momentum behind our award-winning portfolio with the debut of our first national beverage brand."

About Verano Holdings Corp.

Verano, one of the United States cannabis industry's leading companies based on historical revenue, geographic scope and brand performance, is a vertically integrated, multistate operator embracing a mission of saying yes to plant progress and the bold exploration of cannabis. Verano provides a superior cannabis shopping experience in medical and adult use markets under the Zen Leaf and MUV dispensary banners, and produces a comprehensive suite of high-quality, regulated cannabis products sold under its diverse portfolio of trusted consumer brands including Savvy, (the) Essence, Swift Lifts, Hyphen, Encore, Bits, Avexia, Easy Landings, MUV, CTPharma and Verano. Verano's active operations span 13 U.S. states, comprising 14 production facilities with over 1.1 million square feet of cultivation capacity.

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