Mr. Kalvie Legat reports

VITALIST INC. PARTNERS WITH PATTERN TO ACCELERATE GLOBAL E-COMMERCE GROWTH FOR REEBOK SMARTWATCHES

Vitalist Inc. has entered into a strategic agreement with Pattern Inc., a subsidiary of Pattern Group Inc., a category leader in global e-commerce acceleration.

This partnership is executed under the recently announced global e-commerce marketplace accelerator and premier TikTok shop partnership between Authentic Brands Group and Pattern. As a key licensee of ABG, including Reebok, Vitalist is leveraging this master agreement to access Pattern's enterprise-grade infrastructure.

Under the terms of the agreement, Pattern will act as the exclusive distributor for the Reebok Smartwatch's product portfolio on key e-commerce marketplaces.

On Dec. 10, 2025, ABG named Pattern its global e-commerce marketplace accelerator and premier TikTok shop partner, tasking Pattern with optimizing e-commerce operations across a portfolio of more than 50 global brands. By aligning with Authentic's macrostrategy, Vitalist gains immediate access to:

• Premier TikTok shop integration: capitalizing on Pattern's mandate to drive social commerce discovery and conversion across Authentic's portfolio;
• Global scale and reach: utilizing Pattern's warehousing and logistics network to serve territories across the United States and Canada;
• Advanced brand control: deploying proprietary artificial intelligence and Predict software to monitor unauthorized sellers and enforce pricing integrity.

"This partnership with a market leader like Pattern reflects how Vitalist is actively leveraging the broader Authentic portfolio strategy, rather than relying solely on traditional, brand-by-brand growth," said Kalvie Legat, chief executive officer of Vitalist. "By aligning with the Authentic and Pattern master agreement, we can effectively bypass years of typical organic e-commerce buildout and plug directly into a sophisticated marketplace engine. This allows us to rapidly professionalize our presence on Amazon and TikTok shop, benefiting from the same data science and operational scale that power many of the world's leading fashion and lifestyle brands."

Integration work is currently under way, with the company targeting a go-live date for inventory on Pattern-managed listings by the second quarter of 2026.

About Vitalist Inc.

Vitalist is an innovative technology provider that helps brands build better products. Through VitalOS, brands create seamlessly connected devices and applications that adapt to each user. By uniting hardware and software with intelligent analytics, it is building an ecosystem of personalized solutions that enhance human potential.

We seek Safe Harbor.