08:03:30 EDT Sat 18 May 2024
Enter Symbol
or Name
USA
CA



Plantx Life Inc (3)
Symbol VEGA
Shares Issued 17,862,804
Close 2023-06-20 C$ 0.03
Market Cap C$ 535,884
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Plantx signs Little West wholesale distribution deal

2023-06-21 13:05 ET - News Release

Mr. Lorne Rapkin reports

PLANTX'S LITTLE WEST ANNOUNCES EAST COAST EXPANSION THROUGH WHOLESALE DISTRIBUTION AGREEMENT WITH DR. MUNCH

Plantx Life Inc.'s Little West cold-pressed juice brand has signed a wholesale distribution agreement with Dr. Munch, an all-natural specialty foods distributor, that brings the company's cold-pressed juices to the East Coast of the United States for the first time. The expansion to the states of New York, New Jersey, Connecticut and Pennsylvania comes on the heels of recent entrances into Northern California, Nevada and Arizona. Including the state of Washington, Little West cold-pressed juices are now available in eight U.S. states on both coasts.

"We are thrilled to introduce our cold-pressed juices to thirsty, health-conscious consumers on the East Coast," commented Lorne Rapkin, Plantx chief executive officer. "Dr. Munch has strong relationships with most of the top retailers in New York and surrounding states, which makes them an ideal partner to break into the region. We look forward to expanding our footprint to the East Coast as we fulfill our goal of becoming a national juice brand this year."

Retail partners of Dr. Munch include Whole Foods, Brooklyn Harvest Market, Brooklyn Fare, Foodtown, City Acres Market, Food Universe Marketplace, Westside Market NYC, Foodcellar Market and Foragers Market.

"We at Dr. Munch are happy to welcome Little West to the East Coast market," commented Adele Shin, purchasing manager at Dr. Munch. "The high quality of the formulation of their cold-press juices is evident in everything from their ingredients, process and packaging, and we are eager to place them on the shelves of East Coast retailers."

Wholly owned subsidiary Little West LLC is a California-based cold-pressed juice company that offers a wide range of beverages and products that emphasize health and wellness, with a focus on locally sourced, high-quality and fresh ingredients. Little West is the realized vision of Cassandra Troy and Andrew Walker, who launched the business in 2013 with the aim of inspiring healthier lifestyles for all and making the world a greener place. Since being acquired by Plantx in 2021, Little West has added new products and consumer-friendly bundles, driving revenue growth. Based on initial success in the United States, Plantx has recently expanded Little West distribution to Canada through physical retail outlets across the country and a new e-commerce website.

About Plantx Life Inc.

As the digital face of the plant-based community, Plantx's platform is a one-stop shop for plant-based products. With its fast-growing category verticals, Plantx offers customers across North America more than 5,000 plant-based products. Plantx also has other brands in the Plantx portfolio, including a juice brand, a coffee company, a plant shop, and brick-and-mortar grocery stores. Plantx uses its digital platform to build a community of like-minded consumers and, most importantly, to provide education. Plantx's digital presence eliminates entry barriers for anyone interested in living a plant-based lifestyle and thriving in a longer, healthier and happier life.

About Dr. Munch

Dr. Munch is a wholesale distribution company of natural organic and eco-friendly groceries, snacks, beverages and perishables. The company has a dedicated sales team which have personal relationships with the managers and owners of each store and supermarket, which translates to maximum exposure of new products and shelf space for its partnered vendors.

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