Ms. Lana Castleman reports
ADORABLE LIVE-ACTION PRESCHOOL SERIES MITTENS & PANTS GETS A SEASON 3 GREENLIGHT FROM CBC
Thunderbird Entertainment Group Inc.'s Thunderbird Distribution's acquisition, Mittens & Pants, from Toronto-based Windy Isle Entertainment has been greenlit for a third 45-episode season by commissioning broadcaster CBC, with Sky Kids U.K. and Ireland on board as a broadcast partner, for a total of 126 episodes, so far. The third season will air on CBC and CBC Gem later this year.
Mittens & Pants features best friends Mittens the kitten and Pants the puppy who live in the all-animal town of Kibble Corners -- each day is a new adventure for these unlikely best friends. And Season 3 is currently in production in Hamilton, Ont. New to the beloved kitten and puppy's hometown this season is a guinea pig news station, a rumbling kitten sports stadium and a whimsical magic shop. Season 3 will also feature special Halloween, holiday and musical episodes.
"Windy Isle and Thunderbird are doing an incredible job of baking discoverability right into their brand strategy, helping to grow the global audience for Mittens & Pants, and we are thrilled to order the third litter of this adorable show from Phil McCordic, one of Canada's most innovative creators," said Marie McCann, senior director, children's content, CBC Kids.
Thunderbird Distribution has also secured more international sales for seasons 1 and 2 of the adorable live-action preschool series.
In the United States, streamers Peacock, HappyKids and Kidoodle.TV have taken season 2 (42 by seven minutes), and Canadian French-language broadcasters TFO and Radio-Canada have picked up season 1. The series is now available in 78 territories.
On the digital side, Mittens & Pants has just landed on the hugely popular Roblox platform with the
My Carrots Simulator
game, featuring the series' breakout carrot-farming bunny Monsieur LaFleur. Players select their bunny tractor and collect Monsieur LaFleur's favourite thing -- carrots! They can amass their stash to upgrade their tractors and unlock new characters. Officially launched this winter, My Carrots Simulator is being continually updated with new quest systems and weekly leaderboards.
Finally, Mittens & Pants has seen substantial growth in the last six months on YouTube (@MittensandPantsOfficial), Instagram (@mittensandpantstv) and TikTok (@mittensandpantstv). The series now boasts more than 318,000 followers, 65 million views and 7.3 million interactions counted across the three digital platforms.
"We're so excited to see how much these characters have connected with audiences on a global scale," says Mittens & Pants creator and showrunner, Phil McCordic. "The puppies and kittens (and bunnies, guinea pigs and hamsters) are endlessly surprising and delightful. It's as fun a show to make as it is to watch."
"I knew from the outset that Mittens & Pants was something special and unique in the current landscape of preschool entertainment," said Richard Goldsmith, president of global distribution and consumer products at Thunderbird. "And with an exciting third season in the works, increased distribution, expansion into digital mediums and great growth across social media and YouTube, we are confident that Mittens & Pants is on track to be a global brand."
About Thunderbird Entertainment Group
Inc.
Thunderbird is a global award-winning, full-service multiplatform production, distribution and rights management company, headquartered in Vancouver, with additional offices in Los Angeles and Ottawa. Thunderbird creates award-winning scripted, unscripted and animated programming for the world's leading digital platforms, as well as Canadian and international broadcasters. The company develops, produces and distributes animated, factual and scripted content through its various content arms, including Thunderbird Kids and Family (Atomic Cartoons), Thunderbird Unscripted (Great Pacific Media), and Thunderbird Scripted. Productions under the Thunderbird umbrella include Mermicorno: Starfall, Super Team Canada, Molly of Denali, Highway Thru Hell, Kim's Convenience, Boot Camp, and Sidelined: The QB and Me. Thunderbird Distribution and Thunderbird brands manage global media and consumer products rights, respectively, for the company and select third parties.
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