Mr. Malcolm Davidson reports
SNIPP INTERACTIVE SECURES US$3 MILLION CONTRACT, LARGEST IN COMPANY HISTORY
Snipp Interactive Inc. has secured a $3-million (U.S.) contract from an existing marquee pet care client, marking the largest contract in the company's history.
This new order builds on Snipp's previously announced contract extension on Sept. 8, 2025 (see prior release), further expanding the scale of the brand's loyalty program and usage of Snipp's technology.
The program, already live in market, has delivered strong performance and measurable results, driving increased consumer engagement and verified purchase activity. Based on this success, the client has signed up for an incremental $3-million investment to scale the program further, leveraging Snipp's artificial-intelligence-powered receipt processing to deepen engagement and capture even richer purchase data. This contract will be recognized over the course of the existing contract term that ends in 2027.
Snipp's receipt processing platform enables consumers to participate seamlessly by uploading receipts, earning rewards for purchasing pet care products and engaging with the brand. At the same time, the solution delivers advanced basket-level shopper insights, including product-level transcription, brand identification and category analysis -- empowering the brand with a more comprehensive understanding of shopper behaviour.
The expansion also continues to leverage Corral, Snipp's advanced AI-driven anti-fraud solution, ensuring the integrity of the program as it scales and safeguarding both brand investment and consumer trust.
"This milestone expansion represents a defining moment for Snipp," said Atul Sabharwal, chief executive officer of Snipp Interactive. "Not only is this the largest contract in our history, but it also reflects the tangible impact our platform is delivering for leading global brands. The continued investment from this household-name client underscores the success of the program and the value of our AI-powered receipt processing, data insights and fraud prevention capabilities. We're proud to deepen this partnership and help our clients scale loyalty programs that drive real, measurable business outcomes."
This agreement reinforces Snipp's position as a trusted partner for enterprise-scale, data-driven loyalty programs, helping the world's leading brands connect consumer engagement directly to verified sales while unlocking actionable insights at scale.
About Snipp Interactive Inc.
Snipp Interactive is a leading AI-powered technology provider in the global loyalty and promotions sector. Snipp helps brands drive actions, prove performance, and unlock insights across consumer and channel marketing strategies by connecting promotions, sweepstakes, offers, rebates, rewards, loyalty and media programs directly to verified purchases.
Snipp's modular platform enables Fortune 500 brands, agencies, and partners to run both short-term and always-on programs at scale, transforming engagement into proven outcomes and owned first party intelligence that powers meaningful, measurable growth. Snipp's AI-powered receipt and transaction validation capabilities have become an industry standard, enabling accurate, retailer-agnostic measurement.
Snipp is headquartered in Vancouver, Canada, with a presence across the United States, Canada, Ireland, Europe and India. Snipp is publicly listed on the TSX Venture Exchange in Canada and is also quoted on the OTC Pink marketplace under the symbol SNIPF.
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