The Globe and Mail reports in its Wednesday, June 28, edition that Eight Capital analysts Adhir Kadve and Christian Sgro see momentum building at enterprise software companies employing generative artificial intelligence. The Globe's David Leeder writes in the Eye On Equities column that the analysts call it a "secular growth theme" that "will dominate the technology narrative for the foreseeable future." To gain exposure to the trend the Eight Capital analysts recommend Sabio Holdings, which they rate "buy," with a $3.50 share target. Analysts on average target the shares at $3.06. The analysts say in a note: "Operating a Connected TV ad ecosystem, Sabio has incorporated AI capabilities primarily into the insights engine it offers customers like brands and agencies. Leveraging ML, Sabio sifts through user data for interest and behavioral patterns, categorizes these audiences into targetable segments, and then delivers highly personalized ads. Also in play today are predictive analytics, which read historic trends to forecast and optimize ad performance." The Globe reported on March 31 that iA Capital Markets analyst Neehal Upadhyaya rated Sabio Holdings "buy" in new coverage. It was then worth $1.05.