Dr. Shan Chandrasekar reports

ATN TO LAUNCH DISNEY STAR'S CHANNELS EXCLUSIVELY IN CANADA

Asian Television Network International Ltd. has acquired the exclusive Canadian rights from Disney Star to launch its four channels namely ATN Star Plus, ATN Star Gold, ATN Star Vijay and ATN Vijay Super.

Star Plus is India's leading Hindi general entertainment television channel, with its diverse range of programming from family dramas, reality shows, special events and more. Prime-time programs on Star Plus consistently outperform other Hindi TV channels, with some of the popular shows on the channel consistently featured in top five shows on Hindi-language television. Some of the popular shows on the channel include Anupama, Ghum Hai Kisikey Pyaar Meiin, Imlie, Yeh Rishta Kya Kehlata Hai and Yeh Hai Chahatein.

Popularly known as the Home of Blockbusters, Star Gold is among India's leading 24-hour-a-day/seven-day-a-week Hindi movie channels. With one of the largest and most varied libraries of Indian movies, the channel caters to entertainment for the entire family. Year after year, Star Gold has premiered the biggest blockbuster movies, making it one of viewers' favourite movie channels.

Star Vijay is a leading Tamil-language general entertainment channel showcasing innovative shows and programs with a variety of entertainment options such as drama serials, reality shows and Tamil films. The channel features one of the most popular Tamil reality shows: Bigg Boss in a never-seen-before format hosted by the Ulaganayagan Kamal Hassan that became an overnight sensation. Over the years, the channel has given its viewers many iconic shows such as Pandian Stores, Baagyalakshmi and people's favourite couple, Bharathi-Kannamma. Star Vijay is also home to some of the popular reality shows such as Super Singer, Neeya Naana, Cooku with Comali and Kalakka Povadhu Yaaru.

Vijay Super is a Tamil movie channel, part of the Star Vijay TV family, and features some of the biggest blockbuster Tamil movies. Vijay Super also airs Tamil-dubbed versions of popular Telugu, Malayalam, Kannada, Hindi and English movies.

"We tremendously value our relationship with all of our highly successful programming partners from around the world. We are now delighted to be associated with one of the largest and most reputable media conglomerates, Disney Star," said Dr. Shan Chandrasekar, president and chief executive officer of ATN. "We expect to attract a much larger audience through Disney Star's compelling content, which would enhance our subscription and advertising revenues," he added.

"We are excited to further extend the reach of our compelling and multilingual portfolio to our audiences in Canada, through our collaboration with ATN. Canada has a strong viewer base for our content, especially for our series and format shows aired on our class-leading channels across languages. We continuously seek opportunities to connect with our audience and this collaboration with ATN is another step in that direction," said Sudhir Nagpal, head, international business, Disney Star.

Disney Star takes pride in being able to form deep connections with its audience through the power of storytelling. Disney Star's legacy lies in creating iconic characters that have entertained audiences in India and the South Asian diaspora across the globe. Disney Star is at the heart of Indian life, bringing joy and aspirations to everyone, everywhere. It pioneered programming in India that focuses on empowered, independent female characters -- women who stand up for their identity and strike a balance between self and family. The shows tap into the desire for change for women, their families and the country. Disney Star brings people together, galvanizing them with incredible and thrilling stories, sparking their ability to imagine a better future for themselves.

About Asian Television Network International Ltd.

ATN serves Canada's diverse cultural communities with over 50 specialty television channels. The company offers its flagship ATN-HD general interest service, along with seven other general interest channels, three sports channels, seven news channels, five Bollywood movie channels, and a variety of channels that include music and lifestyle, and several regional language channels that include Punjabi, Tamil, Bengali, Urdu, Gujarati and Marathi. ATN has been a pioneer in the production of multicultural television programming in Canada. ATN has invested several million dollars in original Canadian content over the last four decades, and its vast programming library is one of its kinds in the world. ATN has programming alliances with leading international broadcasters from India, Pakistan, Bangladesh, Sri Lanka and the West Indies. ATN is also a pioneer broadcaster of cricket in Canada and has exclusive broadcast rights for various international cricket boards. ATN has its own state-of-the-art production facilities. ATN's content is also available on Amazon Prime in the United States and the United Kingdom and Bell Media's Crave in Canada and also operates a 24-hour-a-day/seven-day-a-week South Asian radio service on Sirius XM Radio across the United States and Canada. ATN's high-class studio facilities have also been used by production companies associated with Netflix, CBC and others.

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