Dr. Shan Chandrasekar reports

ATN ACQUIRES EXCLUSIVE BROADCAST RIGHTS FOR CRICKET "WEST INDIES VS INDIA, ENGLAND, SOUTH AFRICA & BANGLADESH"

Asian Television Network International Ltd. has acquired and renewed the Canadian broadcast rights for Cricket West Indies for two more years.

India begins its 2023 to 2025 World Test Championship (WTC) cycle with a two-match series versus West Indies on July 12, 2023, followed by three ODIs (One Day Internationals) and five T20Is (Twenty20 Internationals) with the tour set to end on Aug. 13, 2023. The final leg of the tour -- the last two T20Is -- will be hosted at the ground in Lauderhill in Florida, United States. India's Test team is facing West Indies after its last performance in the WTC final against Australia. The whole world will be eagerly watching how both these powerful teams will approach all three formats, namely Five Day Tests, One Day Internationals and the fast-paced T20s (20-over games).

All games will be aired live on two popular channels, namely CBN and ATN Cricket Plus, and both channels are available nationally on various cable and satellite platforms across Canada.

"World-class cricket has been a common denominator in our program planning," said Dr. Shan Chandrasekar, president and chief executive officer of Asian Television. "When we telecast live international games from the West Indies and U.S., the vast audience across Canada have a great prime-time advantage," he added.

The other series for 2023 and 2024 will feature tours from England, South Africa and Bangladesh with a total of 68 days of exciting international cricket from the Caribbean. Apart from the cricket West Indies rights, Asian Television also holds the exclusive rights for New Zealand cricket for the next season and will feature tours of Bangladesh, South Africa and Australia.

A long-time broadcaster of international cricket, Asian Television most recently was the exclusive Canadian rights holder for ICC Champions Trophy 2017 and ICC WorldTwenty20 (2016) and was the first to bring the World Cup of Cricket live by satellite to Canada in 1986. The company's 54 channels include programming that spans nine languages and a variety of genres, including news, sports and entertainment.

About Asian Television Network International Ltd.

Asian Television serves Canada's diverse cultural communities with over 50 specialty television channels. The company offers its flagship ATN-HD general interest service along with seven other general interest channels, three sports channels, seven news channels, five Bollywood movie channels, and a variety of channels that include music, lifestyle, and several regional language channels that include Punjabi, Tamil, Bengali, Urdu, Gujarati and Marathi. Asian Television has been a pioneer in the production of multicultural television programming in Canada. The company has programming alliances with leading international broadcasters like Sony Entertainment Television, Viacom, India Cast, Zee Network, Doordarshan, Times Television, B4U, NDTV, Republic TV, ABP News Network, Jaya TV, ARY, Food Network and many more. It is also a pioneer broadcaster of cricket in Canada and has exclusive broadcast rights for various international cricket boards. Asian Television has its own state-of-the-art production facilities. The company's content is also available on Amazon Prime in the United States and the United Kingdom, Bell Media's Crave in Canada, and also operates a 24/seven South Asian radio service on Sirius XM Radio across the United States and Canada. The company's high-class studio facilities have also been used by production companies associated with Netflix, CBC and others.