22:32:32 EDT Wed 15 May 2024
Enter Symbol
or Name
USA
CA



Restaurant Brands International Inc
Symbol QSR
Shares Issued 312,392,340
Close 2023-09-11 C$ 90.82
Market Cap C$ 28,371,472,319
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RBI doubles down on "iconic" for Coca-Cola deal renewal

2023-09-11 17:24 ET - News Release

Mr. Josh Kobza reports

BURGER KING, POPEYES, FIREHOUSE SUBS AND TIM HORTONS RENEW LONG-STANDING U.S. RELATIONSHIP WITH THE COCA-COLA COMPANY; NEW 10-YEAR AGREEMENTS DESIGNED TO INCREASE FRANCHISEE PROFITABILITY, MARKETING FIREPOWER AND GROWING BEVERAGE VOLUMES

Restaurant Brands International's four iconic restaurant brands in the United States -- Burger King, Popeyes, Firehouse Subs and Tim Hortons -- have renewed their valued relationship with Coca-Cola until 2033. Under the new agreements, Coca-Cola will invest in and support marketing priorities with all four restaurant brands to drive additional traffic and contribute to growing franchisee profitability.

"Coca-Cola has proven to be an exceptional partner, and we know our guests in the U.S. love to pair our iconic food offerings with Coca-Cola beverages. We are proud to renew our long-standing relationship and work together to grow our market share in the U.S.," said Josh Kobza, chief executive officer of RBI.

"The Coca-Cola Company has had a strong partnership with Burger King, Popeyes, Firehouse Subs and Tim Hortons for many years, and we are thrilled to renew this strategic partnership in the U.S. for the next 10 years," said Amr Kora, president, RBI global customer team, Coca-Cola North America. "We take great pride in providing their guests with refreshing beverage options that we know they love and will be a perfect complement to their food."

About Restaurant Brands International Inc.

Restaurant Brands International is one of the world's largest quick-service restaurant companies with over $40-billion in annual systemwide sales and over 30,000 restaurants in more than 100 countries. Restaurant Brands owns four of the world's most prominent and iconic quick-service restaurant brands -- Tim Hortons, Burger King, Popeyes and Firehouse Subs. These independently operated brands have been serving their respective guests, franchisees and communities for decades. Through its Restaurant Brands for Good framework, Restaurant Brands is improving sustainable outcomes related to its food, the planet, and people and communities.

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