Mr. Ian Clifford reports

FUELPOSITIVE NAMES COUNSEL PUBLIC AFFAIRS AS COMMUNICATIONS AND MARKETING AGENCY OF RECORD

Fuelpositive Corp. has named Counsel Public Affairs as its communications and marketing agency of record, following a thorough search announced in a news release dated Feb. 6, 2024.

Luna Clifford, chief impact officer at Fuelpositive, commented on this new partnership: "We are thrilled to welcome Counsel Public Affairs as our newly appointed agency of record. Under the dynamic leadership of Logan Ross, senior vice-president of communications and campaigns, Counsel's team possesses a targeted understanding of our technology and audiences. After an extensive search, we firmly believe Counsel is the ideal strategic choice to meet Fuelpositive's expanding communications and marketing needs."

Ms. Clifford continued: "With Fuelpositive's strategic focus on sales and manufacturing in Canada and Manitoba, we actively pursued an agency equipped with comprehensive knowledge of these markets, and having a long track record of supporting clients in the green energy and the agtech sector. Counsel is strategically positioned to capitalize on increasing government support and awareness at provincial, federal and global levels. Their deep understanding of government policies and programs will help us effectively leverage strategic opportunities."

Ms. Ross, senior vice-president of communications and campaigns at Counsel Public Affairs, shared her enthusiasm for the partnership: "We are thrilled to be named Fuelpositive's agency of record for communications and marketing services. We have a long history of helping clients to succeed in the green energy and agriculture sectors. Fuelpositive's technology has the potential to transform the green economy in this country -- we can't wait to help them tell their story in Manitoba and beyond."

Ian Clifford, Fuelpositive chief executive officer and board chair, highlighted the significance of the partnership: "Choosing our strategic communications and marketing agency marks a pivotal moment as we gear up for the imminent on-farm launch of our inaugural system in Manitoba, with a worldwide audience eagerly awaiting this milestone for the company, we set our sights on nothing short of excellence in agency selection to help steer Fuelpositive through this transformative phase. We foresee a successful collaboration with Counsel, echoing their excitement for the journey ahead."

Counsel will also provide Fuelpositive with investor relations communications support. The engagement will be for an initial 12-month term ending on March 14, 2025, during which time Counsel will receive a monthly retainer. In addition, Counsel will also be entitled to receive a one-time grant of 1.2 million incentive stock options exercisable at a price of five cents for a period of 60 months. The options will vest in four equal parts over 12 months with the first part vesting after three months.

About Fuelpositive Corp.

Fuelpositive is at the forefront of Canadian technology and is committed to delivering sustainable, environmentally responsible green ammonia solutions. Fuelpositive's innovative approach includes on-farm/on-site, containerized green ammonia production systems, effectively eliminating carbon emissions.

Fuelpositive's commercial green ammonia systems are versatile, serving multiple applications, including fertilizer for farming, fuel for grain drying, internal combustion engines, and hydrogen storage for fuel cells and other sectors.

Fuelpositive's main customer base consists of farmers, who currently utilize 80 per cent of the global ammonia production. Fuelpositive addresses their nitrogen fertilizer needs while advocating for environmental change.

Fuelpositive's Canadian company leverages Canada's expertise in technology and environmental stewardship to empower communities worldwide against food insecurity. The company is shaping a more resilient future for generations through collaboration and innovation.

Fuelpositive is based in Waterloo (Canada).

Note: Counsel Public Affairs will be compensated a professional fee of $60,000 plus applicable taxes and disbursements for the 12-month term, which is payable monthly.

We seek Safe Harbor.