04:11:27 EDT Fri 17 May 2024
Enter Symbol
or Name
USA
CA



Bettermoo(d) Food Corp (2)
Symbol MOOO
Shares Issued 8,554,066
Close 2024-04-03 C$ 2.26
Market Cap C$ 19,332,189
Recent Sedar Documents

Bettermoo(d) talks up Moodrink sellout, reorders

2024-04-03 19:40 ET - News Release

Mr. Nima Bahrami reports

BETTERMOO(D)'S MOODRINK SEES ANOTHER SELL-OUT AND REORDER BY INDEPENDENT STORES IN CANADA

Bettermoo(d) Food Corp.'s Moodrink has once again experienced a sellout and has been reordered by select independent stores in Canada. This recurring demand can be an indication of Moodrink's growing popularity among consumers shopping at those stores, suggesting the product is becoming a preferred choice for customers shopping at those stores.

This follows the press release dated Feb. 16, 2024, and shows a pattern of consistent demand. The company views this as a confirmation of Moodrink's market acceptance among Canadians, and management is particularly pleased to see Moodrink surpassing its expectations, indicating a promising trajectory for the product's future performance.

Furthermore, Bettermoo(d) chief executive officer Nima Bahrami recently announced during a conference call with investors (see press release dated March 18, 2024) that Moodrink has been restocked at its distribution partner (United Natural Foods (UNFI) Canada)'s warehouses. UNFI is tasked with ensuring that Moodrink is quickly restocked and made available to Canadian consumers, playing a key role in meeting the demand for the product. This collaboration with UNFI Canada highlights Bettermoo(d)'s strategic approach to leveraging established distribution networks to enhance the product's availability and meet the growing consumer interest, demonstrating the company's effective management of supply chain dynamics within the competitive dairy-alternative market in Canada, which is expected to reach $1.77-billion (U.S.) by 2029 and is growing at an impressive compound annual growth rate of 11.24 per cent (from 2024 to 2029).

"To see Moodrink sell out and then be reordered once again is truly rewarding for the whole team. This success surpasses even our own optimistic projections, and we believe this shows the potential the product has to redefine the plant-based beverage landscape. We're more motivated than ever to continue innovating and expanding our reach, ensuring that Moodrink sets new benchmarks for what consumers can expect from tasty, sustainable, plant-based options," stated the CEO.

About Bettermoo(d) Food Corp.

Bettermoo(d) is an innovative plant-based dairy-alternative food and beverage company based in Vancouver, B.C., Canada, launching Moodrink, a nutritious dairy-alternative beverage with a revolutionary flavour. Moodrink includes a blend of herbs and flowers similar to what cows ate before the time of mass livestock production. Like rich dairy products, Moodrink contains added healthy plant fats and vitamins, so consumers do not miss out. The Moodrink is just the beginning of the revolution for the Vancouver-based dairy-alternative company, Bettermoo(d).

Driven by the motto "what a cow eats and a human needs," Bettermoo(d) seeks to produce dairy-alternative products that are good for both people and the planet -- ensuring that all products are nutritious and sustainably sourced -- and that also emulate the great taste of traditional milk from the Alps regions of Switzerland, France and Austria. Working with food scientists, the company has a goal to conduct continuous food research and development programs with the aim of rolling out a full line of dairy-alternative products, including Moogurt and Buetter, as well as many other products, that are better for you and better for the planet.

We seek Safe Harbor.

© 2024 Canjex Publishing Ltd. All rights reserved.