Mr. Giancarlo Beevis reports
IFABRIC LAUNCHING VERZUS ALL APPAREL BRAND AT MAJOR CANADIAN WHOLESALE CLUB RETAILER
iFabric Corp.'s wholly owned subsidiary Intelligent Fabric Technologies (North America) Inc. is launching its company-owned apparel brand, Verzus All apparel, at one of Canada's leading wholesale club retailers.
The referenced retailer has introduced five men's Verzus All apparel programs, which are initially available on-line, each featuring a broad range of performance apparel designed with IFTNA's advanced textile technologies. Following strong initial reception, the retailer has already planned an expanded rollout for spring 2026, signalling its confidence in the brand's market potential and consumer appeal.
Each Verzus All program incorporates a unique blend of IFTNA's market-leading textile innovations -- offering consumers enhanced comfort, durability and protection. The introduction of Verzus All at this leading retailer not only marks a major milestone in IFTNA's brand strategy, its launch also paves the way for showcasing the company's proprietary technologies to a broader consumer market.
"We are absolutely thrilled to see Verzus All apparel launch with one of Canada's premier retailers, an organization known for its commitment to quality and customer-focused products," said Giancarlo Beevis, president and chief executive officer of IFTNA. "This partnership allows us to connect directly with consumers through a trusted retail channel while introducing the exceptional apparel performance and design innovation that define IFTNA's technologies. The upcoming spring 2026 expansion underscores the success and strong foundation of this collaboration," concluded Mr. Beevis.
The Verzus All apparel collection continues to expand across multiple categories, offering performance-driven, everyday apparel for the modern consumer.
About iFabric Corp.
Headquartered in Markham, Ont., iFabric Corp. is a leading innovator in performance apparel, advanced textiles and fabric treatments. Through its subsidiaries, the company develops and distributes a wide range of proprietary technologies, including anti-microbial, water-repellent, cooling and moisture management solutions. iFabric's products are marketed to major international retailers, apparel brands and clothing manufacturers worldwide.
We seek Safe Harbor.
© 2025 Canjex Publishing Ltd. All rights reserved.