Mr. Sean Black reports

HEAL WELLNESS QSR SECURES REAL ESTATE LOCATION IN THE CITY OF WESTMOUNT, QUEBEC

Happy Belly Food Group Inc.'s Heal Wellness brand has secured a real estate location for the city of Westmount, Que., continuing the brand's measured expansion across one of Canada's most dynamic urban markets. Heal Wellness is a fast-growing quick-service restaurant (QSR) brand specializing in fresh smoothie bowls, acai bowls and smoothies, built around clean ingredients and a better-for-you lifestyle.

"Following a very successful opening in Griffintown this summer, our franchisee Pietro Maio and his partner Lucio Carlomusto have now secured another location under their 10-unit agreement for Heal Wellness," said Sean Black, chief executive officer of Happy Belly. "I love seeing our existing franchisees deciding to continue investing with us and opening more locations. The Quebec market will continue to be a major focus for Happy Belly brands in 2026 and 2027 as we look to prioritize organic growth."

Located immediately west of downtown Montreal, Westmount is an affluent and densely populated municipality on the Island of Montreal, known for its strong household incomes, established retail districts, and proximity to major commercial, educational and employment hubs. With an attractive demographic profile and significant daily traffic generated by nearby offices, retailers, transit and institutions such as Dawson College, Westmount represents a compelling market for Heal Wellness and its premium health-focused quick-service offering.

"Heal Wellness continues to expand rapidly across Canada and into the United States, strengthening its position as a leading acai and smoothie bowl brand. Heal remains a key driver of growth within Happy Belly's broader portfolio of retail franchise locations across multiple emerging brands in various stages of development, construction and operation. We continue to build a predictable and disciplined growth engine designed to create long-term shareholder value.

"We are just getting started," added Mr. Black.

About Heal Wellness

Heal Wellness was founded with a passion and mission to provide quick, fresh wellness foods that support a busy and active lifestyle. Heal Wellness currently offers a diverse range of smoothie bowls and smoothies. Heal Wellness takes pride in meticulously selecting every superfood ingredient on its menu to fuel the body, including acai smoothie bowls, smoothies and superseed grain bowls. Heal Wellness's smoothie bowls are crafted with real fruit and enriched with superfoods such as acai, pitaya, goji berries, chia seeds and more.

Franchising

For franchising inquiries, please see Happy Belly's website or contact the company at hello@happybellyfg.com.

About Happy Belly Food Group Inc.

Happy Belly Food Group is a leader in acquiring and scaling emerging food brands. The company's portfolio includes Heal Wellness, Rosie's Burgers, Yolks Breakfast, Via Cibo Italian Street Food, iQ Food Co. and others.

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