Mr. Sean Black reports

HAPPY BELLY FOOD GROUP'S HEAL WELLNESS QSR SECURES A REAL ESTATE LOCATION IN NORTH OAKVILLE, ONTARIO

Further to Happy Belly Food Group Inc.'s news release on June 15 announcing the signing of the largest multiunit franchise agreement to date for 45 locations led by Alex Rechichi and Bedford Park Capital for Heal Wellness, the franchise group has now secured a real-estate location in North Oakville, Ont., as they accelerate their openings through the remainder of 2026 and 2027. Heal Wellness is a fast-growing quick-service restaurant (QSR) brand specializing in fresh smoothie bowls, acai bowls and smoothies, built around clean ingredients and a better-for-you lifestyle.

North Oakville, Ont., is a rapidly growing suburban market within the Greater Toronto Area, supported by strong residential development, expanding retail corridors, commuter traffic, and a growing base of families, professionals, students and active lifestyle consumers. The community's continued growth, access to major transportation routes, proximity to established shopping and service nodes, and focus on connected neighbourhoods, parks, trails and community amenities create a compelling environment for Heal's convenient, better-for-you meals. With its mix of daily residents, commuters, young families and health-conscious consumers, North Oakville offers a strong market for fresh smoothie bowls, acai bowls and clean-ingredient smoothies as part of an active, on-the-go lifestyle.

"Securing a real estate location in North Oakville for one of our multiunit franchisees further advances Heal's disciplined, asset-light growth strategy as the brand continues to expand across Ontario's high-growth urban and suburban markets," said Sean Black, chief executive officer of Happy Belly Food Group. "This location reflects our continued focus on expanding Heal into strong, community-oriented markets with favourable demographic, lifestyle and traffic fundamentals. North Oakville benefits from significant residential growth, strong retail fundamentals, and a well-balanced mix of families, professionals, commuters and active lifestyle consumers seeking convenient, health-forward food options. These characteristics align well with Heal's functional, grab-and-go offering and support sustainable, long-term unit performance.

"Heal Wellness continues to expand rapidly across Canada and into the United States, solidifying its position as a leading acai and smoothie bowl brand," said Mr. Black. "With 43 locations now open and more than 165 in development, Heal remains a key driver of growth within Happy Belly's broader portfolio of 686 contractually committed retail franchise locations across multiple emerging brands in various stages of development, construction and operation. We continue to build a predictable and disciplined growth engine designed to create long-term shareholder value.

"We are just getting started," said Mr. Black.

About Heal Wellness

Heal Wellness was founded with a passion and mission to provide quick, fresh wellness foods that support a busy and active lifestyle. Heal currently offers a diverse range of smoothie bowls and smoothies. Heal takes pride in meticulously selecting every superfood ingredient on our menu to fuel the body, including acai smoothie bowls, smoothies and superseed grain bowls. Its smoothie bowls are crafted with real fruit and enriched with superfoods like acai, pitaya, goji berries, chia seeds and more.

About Happy Belly Food Group Inc.

Happy Belly Food Group is a leader in acquiring and scaling emerging food brands across Canada.

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