Mr. Sean Black reports

HAPPY BELLY FOOD GROUP'S HEAL WELLNESS SECURES REAL-ESTATE LOCATION IN POINTE-CLAIRE, QUEBEC

Happy Belly Food Group Inc.'s Heal Wellness has secured a new real-estate location in Pointe-Claire, Que. Heal Wellness is a quick-service restaurant (QSR) brand specializing in fresh smoothie bowls, acai bowls and smoothies.

The newly secured Pointe-Claire location represents another important step in Heal Wellness's continued expansion across Quebec and further strengthens Happy Belly's growing footprint in the province. Pointe-Claire represents a highly attractive market for Heal Wellness, supported by a strong West Island customer base, established residential communities and growing regional connectivity through the REM. With its mix of families, professionals, commuters and health-conscious consumers, Pointe-Claire is well aligned with Heal's fresh, wellness-focused menu of smoothie bowls, acai bowls and smoothies, while further strengthening Happy Belly's disciplined Quebec growth strategy.

"Securing a new real estate location for Heal Wellness in Pointe-Claire furthers our presence in the key province of Quebec as we continue our North American expansion strategy," said Sean Black, chief executive officer of Happy Belly. "Establishing Heal alongside our existing Quebec brands demonstrates our ability to successfully scale multiple concepts within the province. With experienced local operators and growing demand for fresh, wellness-focused food options, we are building a strong foundation for continued growth and reinforcing our broader strategy of expanding high-quality restaurant brands across Canada.

"By working with area developers who possess deep local expertise, we are positioning Heal for continued success in the province. Today's announcement is an example of our disciplined growth model in action, as we continue to secure strong locations for our brands and advance our vision of making Heal Wellness North America's leading smoothie bowl chain, measured both by scale and strong unit economics.

"Heal Wellness continues to expand rapidly across Canada and into the United States, solidifying its position as a leading acai and smoothie bowl brand. With 39 locations open and more than 169 in development, Heal contributes to Happy Belly's broader portfolio of 686 contractually committed retail franchise locations across multiple emerging brands in various stages of development, construction and operation. Our predictable and disciplined growth engine continues to deliver measurable results as we expand our brands across Canada and the U.S. to create long-term value for our shareholders.

"We are just getting started," said Mr. Black.

About Heal Wellness

Heal Wellness was founded with a passion and mission to provide quick, fresh wellness foods that support a busy and active lifestyle. It currently offers a diverse range of smoothie bowls and smoothies. Heal takes pride in meticulously selecting every superfood ingredient on its menu to fuel the body, including acai smoothie bowls, smoothies and superseed grain bowls. Heal's smoothie bowls are crafted with real fruit and enriched with superfoods like acai, pitaya, goji berries, chia seeds and more.

About Happy Belly Food Group Inc.

Happy Belly Food Group is a leader in acquiring and scaling emerging food brands across Canada.

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