Mr. Sean Black reports

HAPPY BELLY FOOD GROUP'S HEAL WELLNESS ANNOUNCES THE GRAND OPENING OF ITS NEWEST LOCATION IN THE BRITANNIA NEIGHBOURHOOD OF CALGARY, ALBERTA

Happy Belly Food Group Inc. will host a grand opening of its newest Heal Wellness this Saturday, March 28, at 800-49th Ave. South West, in the Britannia neighbourhood of Calgary, Alta., Canada. Heal Wellness is a fast-growing quick-service restaurant (QSR) brand specializing in fresh smoothie bowls, acai bowls and smoothies, built around clean ingredients and a better-for-you lifestyle.

"This Calgary opening marks another meaningful step forward as we continue scaling Heal across high-quality, health-forward markets throughout Canada," said Sean Black, chief executive officer of Happy Belly Food Group. "Reaching our 35th Heal Wellness location nationwide is an important milestone for the brand and a reflection of the continued demand we are seeing for convenient, wellness-focused food offerings. Calgary remains an attractive market for Heal, supported by strong residential growth, active communities and a consumer base that increasingly values clean, functional, grab-and-go food options."

Situated in the established Britannia neighbourhood of Calgary, Alta., this new Heal Wellness location is positioned in a highly desirable Calgary trade area supported by affluent households, strong neighbourhood fundamentals and a demographic profile that aligns well with the brand's target customer. This location has access to a well-established residential base and steady local traffic from families, professionals, and nearby community activity.

"Heal Wellness continues to expand rapidly across Canada and into the United States, solidifying its position as a leading acai and smoothie bowl brand," said Mr. Black. "With 35 locations now open nationwide and more than 173 in development, Heal remains a key driver of growth within Happy Belly's broader portfolio of 666 contractually committed retail franchise locations across multiple emerging brands in various stages of development, construction and operation. Our predictable and disciplined growth engine continues to deliver measurable results as we expand our footprint with a focus on strong real estate, experienced operators and long-term shareholder value.

"We are just getting started," said Mr. Black.

About Heal Wellness

Heal Wellness was founded with a passion and mission to provide quick, fresh wellness foods that support a busy and active lifestyle. Heal currently offers a diverse range of smoothie bowls and smoothies. Heal takes pride in meticulously selecting every superfood ingredient on its menu to fuel the body, including acai smoothie bowls, smoothies and superseed grain bowls. Heal's smoothie bowls are crafted with real fruit and enriched with superfoods like acai, pitaya, goji berries, chia seeds and more.

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