01:41:22 EDT Sat 18 May 2024
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TUT Fitness Group Inc
Symbol GYM
Shares Issued 36,605,349
Close 2023-11-22 C$ 0.03
Market Cap C$ 1,098,160
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TUT Fitness, Straffr sign LOI for AI fitness products

2023-11-22 09:01 ET - News Release

Mr. Rob Smith reports

TUT FITNESS ANNOUNCES AI-DRIVEN PRODUCT ENHANCEMENTS

TUT Fitness Group Inc. and Straffr GmbH, based in Germany, have signed a binding letter of intent (LOI) with respect to the development of the next generation of AI (artificial intelligence) and sensor-embedded TUT fitness products.

The technology and product development is expected to initially focus on enabling the TUT Trainer microgym and the TUT Rower with Straffr's patented sensor technology to better personalize the consumer fitness journey and digital connectivity. Straffr is a pioneering developer and manufacturer of AI and sensor-enabled resistance band fitness products.

"Partnering with the Straffr team makes a lot of strategic sense given our shared vision for both microgym and resistance band technology. Integrating AI features that can be quickly brought to market and seamlessly integrated into our existing products will significantly improve health outcomes, which will greatly benefit TUT's and Straffr's growing community of customers," stated Rob Smith, TUT chief executive officer.

"Straffr is very excited to be working with TUT to build the next generation of technology-enabled resistance training," said Stefan Weiss, CEO and founder of Straffr. "We've witnessed our clients achieve new levels of performance and engagement with our tech-enabled resistance bands."

Under the terms of the LOI, the parties will negotiate and finalize the terms and conditions that will govern a definitive agreement between the parties. The final structure and form of the definitive agreement remains subject to satisfactory tax, corporate and securities law advice for both TUT and Straffr, and there is no assurance that the parties will enter into the definitive agreement.

Celebrity trainer Gunnar Peterson said, "It's like a cable system with bands but it's so much more dynamic ... and you feel every rep from the beginning of the motion." Mr. Peterson is a consultant to the company. See the company's news release dated Oct. 31, 2023.

TUT Trainer microgym product specs:

  • High-performance microgym: 350-plus exercises great for high- or low-impact training;
  • Stackable resistance band plates: Deliver up to 200 pounds (lb) (90 kilograms (kg)) of resistance;
  • More affordable: Compared with many of the leading connected fitness home gym brands;
  • Quick and easy setup: No power required;
  • Small footprint: Less than two square feet;
  • Portable: Lightweight at 11.6 lb (five kg), train from anywhere;
  • Sleek performance, user-friendly design: Complements any gym setting, commercial or home;
  • TUT training app: Includes on-demand workout classes.

Watch the TUT Trainer highlight video to learn more about the home gym that fits anywhere.

Fitness professionals interested in sharing the TUT Fitness advantage with their clients and communities can join the TUT Fitness athlete affiliate program.

About TUT Fitness Group Inc.

TUT Fitness is a leading Vancouver-based designer and manufacturer of high-performance and affordable microgym products, targeting the $16.5-billion-plus (U.S.) global home fitness equipment market, which is expected to hit $21.84-billion (U.S.) by 2026.

TUT's industry-first patented resistance band technology (stackable TUT Plates) are the backbone of the TUT Trainer microgym, a high-performance and versatile full-body workout system suitable for high- or low-impact workouts. Weighing only 11.6 lb, the TUT Trainer's space saving and complementary design features adapt and integrate into any gym environment or exercise program, replicating everything you can do in the gym with more than 350 different exercises in less than two square feet of space. Leveraging the science of time under tension (TUT), the length of time a muscle is under strain during a rep, and progressive resistance, TUT's stackable Plates can be easily loaded on to the TUT Trainer to specifically target all the major muscle groups, in multiple planes of direction, offering the benefits of increased lean muscle mass, increased functional strength, and improved movement, balance and form, without the strain on joints or tendons.

Sold separately as an accessory, the TUT Rower, weighing 21 lb, is the perfect complement to your fitness routine, also designed to fit anywhere, and offering cardio-, Pilates- and yoga-style workouts that are as effective as they are convenient.

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