23:19:24 EDT Tue 10 Mar 2026
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Guru Organic Energy Corp
Symbol GURU
Shares Issued 30,104,414
Close 2026-03-10 C$ 5.22
Market Cap C$ 157,145,041
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Guru Organic launches Guru Zero orange raspberry sorbet

2026-03-10 18:13 ET - News Release

Mr. Carl Goyette reports

GURU ORGANIC ENERGY BOOSTS THE SEASON WITH NEW GURU ZERO ORANGE RASPBERRY SORBET

Guru Organic Energy Corp. has launched Guru Zero orange raspberry sorbet -- a vibrant, sun-kissed innovation that brings the nostalgia of summer back in every sip, with all of the good energy and none of the compromise.

Making its early debut in a prominent convenience and gas banner this month, with broader distribution rolling out across Quebec retailers and on-line at the Guru website and the Amazon.ca and Amazon.com websites this spring, and supported by a festive summer campaign, Guru Zero orange raspberry sorbet is the brand's second flavour in its sorbet series and the sixth addition to the Guru Zero lineup -- marking a continued evolution of Guru's mission to make clean, organic energy the natural choice for every moment.

Taste what summer feels like

Guru Zero orange raspberry sorbet pairs the bold citrus brightness of orange with the sweet tartness of raspberry -- evoking the unmistakable taste of your favourite frozen treat on a warm summer day. Like every Guru product, it is crafted to deliver a naturally uplifting experience powered by organic ingredients, with:

  • 140 milligrams of natural, organic caffeine from green tea for lasting energy;
  • Zero sugar, zero sucralose and zero aspartame;
  • Metabolism and focus support from green tea catechin (EGCG) and L-theanine;
  • Proudly brewed in Canada.

"Guru Zero orange raspberry sorbet is everything summer should feel like -- bright, energizing and made to be shared," said Carl Goyette, president and chief executive officer of Guru. "With orange raspberry sorbet, we're not just launching a flavour. We're inviting people to step outside, reconnect with their communities and fuel those moments that make summer unforgettable. That's what good energy is all about."

Building on the sorbet momentum

The launch follows the success of Guru Zero dragon fruit cherry sorbet, introduced in January, 2026, as Guru's first foray into the sorbet flavour space. Guru Zero orange raspberry sorbet deepens that series, extending the brand's ability to deliver refreshing, fruit-forward experiences that resonate with today's health-conscious consumers looking for functional, flavourful alternatives to conventional energy drinks.

Together, the sorbet series represents a key pillar of Guru's strategy to expand the good energy movement -- demonstrating that better-for-you energy can be as exciting and craveable as any indulgence on the market.

About Guru Organic Energy Corp.

Guru Organic is a dynamic, fast-growing beverage company that launched the world's first natural, plant-based energy drink in 1999. The company markets organic energy drinks in Canada and the United States through an estimated distribution network of about 25,000 points-of-sale and through the Guru website and Amazon. Guru has built an inspiring brand with a clean list of organic ingredients, including natural caffeine, and no artificial sweeteners, zero sucralose and zero aspartame, which offer consumers good energy that never comes at the expense of their health. The company is committed to achieving its mission of cleaning the energy drink industry in Canada and the United States.

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