10:08:16 EDT Thu 16 May 2024
Enter Symbol
or Name
USA
CA



Gamesquare Holdings Inc
Symbol GAME
Shares Issued 12,925,828
Close 2023-12-08 C$ 2.34
Market Cap C$ 30,246,438
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Gamesquare's Stream forms partnership with Bungie

2023-12-11 10:54 ET - News Release

Mr. Justin Kenna reports

STREAM HATCHET, A GAMESQUARE COMPANY, ANNOUNCES PARTNERSHIP WITH GAMING POWERHOUSE BUNGIE

Stream Hatchet, a Gamesquare Holdings Inc. company, has formed an innovative partnership with Bungie, a leading force in the game publishing world. Bungie will utilize Stream Hatchet's advanced analytics capabilities to gain profound insights into audience engagement across live streaming and social media platforms. The partnership includes the influencer customer relationship management capabilities of Sideqik, also a Gamesquare company, to seamlessly scale and manage Bungie's creator and affiliate programs.

Justin Kenna, chief executive officer of Gamesquare, stated: "Our collaboration with Bungie marks a significant milestone for Stream Hatchet and Sideqik as we benefit from the complementary nature of their offerings. We're thrilled to empower Bungie with the data and insights that are needed to elevate engagement with the gaming community. We are excited to work with Bungie and support their innovative content and experiences."

Bungie, renowned for creating iconic franchises like Destiny and Marathon, will use Gamesquare's software-as-a-service-based tools to develop a data-driven approach that will empower Bungie to fine-tune its content delivery strategies and enhance its connection with the gaming community. Furthermore, Stream Hatchet enables Bungie to strategically plan and benchmark content and title releases against competitors, ensuring each launch captures the attention of the gaming community to reach its full potential.

About Gamesquare Holdings Inc.

Gamesquare is a vertically integrated, digital media, entertainment and technology company that connects global brands with gaming and youth culture audiences. Gamesquare's end-to-end platform includes GCN, a digital media company focused on gaming and e-sports audiences; Cut+Sew (Zoned), a gaming and lifestyle marketing agency, United States; Code Red Esports Ltd., a United Kingdom-based e-sports talent agency; Complexity Gaming, a leading e-sports organization; Fourth Frame Studios, a creative production studio; Mission Supply, a merchandise and consumer products business; Frankly Media, programmatic advertising; Stream Hatchet, live streaming analytics; and Sideqik, a social influencer marketing platform.

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