06:09:01 EST Sat 07 Feb 2026
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Forte Group Holdings Inc
Symbol FGH
Shares Issued 43,916,042
Close 2025-11-26 C$ 0.255
Market Cap C$ 11,198,591
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Forte Group signs distribution deal with MetaStars

2025-11-27 12:44 ET - News Release

Mr. Marcello Leone reports

FORTE GROUP ANNOUNCES EXCLUSIVE TIKTOK SHOP AND NEXT-GENERATION INTERACTIVE COMMERCE CHANNEL DISTRIBUTION AGREEMENT WITH AUTHORIZED TIKTOK SHOP PARTNER METASTARS, ACCELERATING THE U.S. LAUNCH OF VANTA BLACKPOWDER, A NEXT-GENERATION LONGEVITY FOCUS

Forte Group Holdings Inc.'s wholly owned subsidiary, Naturo Group Enterprises Inc., has entered into an exclusive distribution agreement with MetaStars, a division of Meta-Stadiums Corp. Pursuant to the agreement, Vanta BlackPowder, the company's premium daily mineral and vitamin drink mix formulated using its flagship ancient fulvic and humic mineral complex, will be distributed across TikTok Shop (U.S. and global territories) as well as through MetaStars' network of next-generation interactive commerce channels, including metaverse storefronts, gaming integrations and e-sports-aligned digital marketplaces (together, the exclusive channels).

Further to the company's news release dated Nov. 25, 2025, announcing its corporate and consumer-facing rebrand to Vanta Holdings Inc. and Vanta, the agreement represents the first major commercial initiative under the unified Vanta wellness platform. As part of this brand transition, Vanta BlackPowder is being launched on TikTok Shop in the United States on Black Friday (Nov. 28, 2025) as a next-generation, longevity-focused nutraceutical featuring an enhanced formulation that now includes magnesium and vitamin B12 in addition to its proprietary ancient fulvic and humic mineral complex. The partnership also marks Vanta's first expansion into the U.S. social-commerce ecosystem, leveraging MetaStars' creator-commerce infrastructure, interactive digital storefront capabilities and performance-driven marketing engine to accelerate the brand's rollout across the U.S. wellness, longevity and functional supplement markets.

Strategic expansion into one of the fastest-growing creator ecosystems in the world

TikTok is one of the most vibrant and fastest-growing creator ecosystems in the world. In 2024, consumers spent more than $6-billion (U.S.) on in-app purchases on the TikTok platform, including Douyin in China, which was higher than any other app globally that year. This level of consumer engagement highlights TikTok's evolution into a powerful digital marketplace where creator content, short-form video, live shopping and direct-to-consumer purchasing operate together within a highly active and rapidly expanding commerce environment.

Meta-Stadiums operates an established and fully authorized TikTok Shop storefront as part of its status as a TikTok Shop partner. Under this partnership, Vanta BlackPowder will be added as a featured hero product within the existing Meta-Stadiums TikTok Shop storefront. The storefront will promote Vanta BlackPowder through TikTok influencer campaigns and shoppable videos co-ordinated by MetaStars leveraging its vast network of over 50,000 TikTok creators. This strategy includes content-driven sales funnels, creator-focused product testimonials and TikTok live shopping activations. By combining TikTok's discovery-based algorithm with MetaStars' interactive commerce channels that include metaverse storefronts, gaming integrations and e-sports-aligned digital environments, the initiative is structured to convert high engagement digital audiences into direct purchasers of Vanta BlackPowder. Management believes this approach aligns with the company's strategy to rapidly expand Vanta's presence in the United States through cost-efficient and performance-driven digital commercialization.

Forte Group expects the partnership to significantly increase visibility, distribution and consumer accessibility for Vanta BlackPowder. Management believes the partnership will act as a major catalyst for sales growth through MetaStars' creator-led commerce capabilities and its ability to amplify brand discovery across highly engaged digital communities. MetaStars will provide a fully managed marketing and operational infrastructure that includes creator media, content production, advertising optimization and monthly analytics reporting. This level of support is expected to drive sustained demand generation while giving the company clear insight into consumer behaviour and campaign performance across the TikTok Shop ecosystem.

Vanta BlackPowder -- a performance-driven wellness innovation

Vanta BlackPowder is a premium daily vitamin and mineral drink mix formulated from an ancient trace mineral complex sourced from pristine fulvic and humic deposits in the Rocky Mountains of British Columbia. Each single serving stick pack delivers a naturally balanced blend of essential minerals, trace elements and key nutrients, including magnesium and vitamin B12. The formulation is designed to provide convenient support for everyday cellular energy, immune function, gut health, nutrient absorption and cognitive function. BlackPowder contains a spectrum of naturally occurring fulvic and humic compounds that help transport minerals within the body and complement modern nutrition needs created by soil depletion and dietary gaps. Each pouch contains 30 single-serving stick packs for convenient daily use. Offered in a portable powder format, BlackPowder provides an easy-to-use option that allows consumers to incorporate functional minerals into their wellness routine at home, at work, or during exercise and recovery.

The company intends for BlackPowder to serve as the cornerstone of its expanding Vanta nutraceutical and functional supplement portfolio. With increasing demand for natural performance-oriented products, management believes the integration of BlackPowder into the TikTok Shop ecosystem will position the brand to capitalize on major shifts in consumer purchasing behaviour, particularly the rapid migration toward mobile-first and creator-driven wellness discovery.

Accelerating U.S. commercialization and digital market reach

Management views this exclusive partnership as an important step in establishing Vanta as a next-generation wellness platform in the United States. The introduction of BlackPowder into interactive digital ecosystems that include TikTok Shop, gaming integrations, e-sports communities and metaverse commerce environments creates a scalable distribution framework that can support additional product categories over time. The company and MetaStars may explore adding more Vanta longevity-focused products, subject to mutual agreement.

The company is launching Vanta BlackPowder in the United States through the MetaStars TikTok Shop storefront on Black Friday. This initiative represents the first phase of a co-ordinated U.S. commercial rollout of the Vanta e-commerce platform and the broader Vanta ecosystem of longevity-focused nutraceuticals. The next phase will include the launch of Vanta BlackPowder and additional Vanta nutraceutical products on the company's direct-to-consumer website, which will provide an expanded product offering and a fully integrated consumer experience. Management believes this phased strategy will allow the company to generate early sales momentum through TikTok Shop while preparing for expanded distribution through its own digital channels.

Management commentary

"This partnership with MetaStars represents an important milestone in the U.S. expansion of the Vanta brand," said Marcello Leone, chief executive officer of Forte Group. "TikTok Shop and creator-driven commerce are reshaping how consumers discover functional wellness products, and launching BlackPowder through an authorized and established TikTok storefront positions us for immediate scale. MetaStars brings deep expertise in creator commerce, campaign execution and digital storefront management, which will help accelerate Vanta's presence in the United States as we continue expanding our longevity-focused nutraceutical portfolio."

"We are excited to partner with Forte Group to introduce Vanta BlackPowder to consumers across the TikTok ecosystem," said Delence A. Sheares, chief executive officer of Meta-Stadiums. "Wellness-focused products are gaining strong momentum on TikTok Shop, and Vanta aligns with what our creator communities value most: authenticity, functionality and products that integrate naturally into modern daily routines. By combining MetaStars' creator-commerce network with Vanta's premium nutraceutical formulations, we are building a scalable engine for high-intent discovery, sustained engagement and long-term consumer demand."

Terms of the agreement

Under the terms of the agreement, Naturo Group has granted MetaStars the exclusive right to market, promote, sell and distribute product sales under the agreement based on a manufacturer's suggested retail price (MSRP) of $39.99 (U.S.) per unit, as specified in the agreement. MSRP represents the standard retail price of the product before any deductions, fees or promotional discounts. Revenue is calculated as MSRP multiplied by the total number of units sold through the exclusive channels. The TikTok platform deducts a total of 16 per cent in combined transaction and creator-related fees at source, with the remaining 84 per cent of revenue constituting gross profit, which is remitted directly to Naturo Group through the TikTok-Shopify API (application programming interface) integration on the company's e-commerce-enabled website. Net profit, as defined in the agreement, represents the balance of gross profit retained by Naturo Group after payment of MetaStars' commission. MetaStars is entitled to a commission equal to Vanta BlackPowder across TikTok Shop in the United States and all other applicable global territories as well as through metaverse storefronts, gaming integrations and e-sports-focused digital commerce channels. The agreement has an initial term expiring Oct. 10, 2026, and may be renewed upon mutual written consent of the parties. Ten per cent of gross profit is payable by Naturo Group within 15 days of Naturo Group's confirmed receipt of funds from the platform. The remaining amount after payment of this commission constitutes net profit.

MetaStars is responsible for all costs associated with marketing, advertising, creator campaigns and digital operations within the exclusive channels and must provide Naturo Group with monthly sales reports, campaign analytics, influencer performance information and related data. Naturo Group remains responsible for manufacturing the product, fulfilling all customer orders and maintaining adequate inventory to support demand generated through the partnership. The agreement includes a minimum annual sales requirement of $1,379,310.34 (U.S.), representing 34,488 units sold at the MSRP of $39.99 (U.S.) per unit. Failure by MetaStars to meet this threshold entitles Naturo Group to revoke MetaStars' exclusivity or terminate the agreement. All trademarks, brand assets and intellectual property associated with the Vanta brand remain the sole property of Naturo Group. MetaStars receives a limited and revocable licence to use these materials solely for purposes of performing its obligations under the agreement.

About Forte Group Holdings Inc.

Forte Group Holdings is a next-generation beverage and nutraceutical company focused on longevity and human performance. Through its Vanta brand and private label partnerships, Forte Group develops and manufactures a portfolio of alkaline and mineral-enriched beverages and nutraceutical supplements. Headquartered in British Columbia, Canada, the company owns a pristine natural alkaline spring water aquifer and operates a 40,000-square-foot, Health Canada- and HACCP-certified (hazard analysis and critical control point) manufacturing facility near Osoyoos, B.C. Forte Group delivers wellness-driven products through traditional retail and e-commerce channels, providing consumers with innovative solutions to support long-term vitality and well-being.

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