Mr. Naveen Prasad reports

D-BOX AND MALCO THEATRES ANNOUNCE FIRST AGREEMENT FOR 13-AUDITORIUM LAUNCH ACROSS FOUR LOCATIONS

D-Box Technologies Inc. and Malco Theatres have entered their first agreement to bring D-Box premium haptic and motion seating to 13 auditoriums across four Malco theatres in Tennessee and Arkansas.

The initial deployment includes three auditoriums at Malco Paradiso in Memphis, four at Malco Collierville in Collierville, Tenn., three at Malco Razorback in Fayetteville, Ark., and three at Malco Fort Smith in Fort Smith, Ark.

"We continue to look for ways to enhance the theatrical experience and give our guests compelling reasons to see movies on the big screen," said Wes Lunsford, senior vice-president, executive committee, at Malco Theatres. "D-Box stood out as a premium experience that is both distinctive for moviegoers and flexible for us as an exhibitor. The ability to offer D-Box across multiple auditoriums, films and showtimes was an important part of our decision, and launching across 13 auditoriums gives us a meaningful platform to introduce the experience to our guests."

D-Box technology uses synchronized haptic effects to create a physical connection to the action on screen. Through precisely programmed movements, vibrations and textures, D-Box adds a uniquely immersive dimension to cinematic storytelling.

"We are honoured to welcome Malco Theatres to the D-Box network," said Naveen Prasad, president and chief executive officer of D-Box. "Malco has a long history of innovation and takes great care in delivering an exceptional moviegoing experience for its guests. Beginning our relationship at this scale is significant for D-Box and further strengthens our growing global network of leading exhibitors."

The agreement with Malco builds on D-Box's continued expansion with leading U.S. exhibitors, following recently announced agreements with B&B Theatres and Marcus Theatres.

Installations will begin in late September, with all 13 auditoriums expected to be operational by U.S. Thanksgiving, ahead of the holiday blockbuster season.

About D-Box Technologies Inc.

D-Box is a global leader in haptic technology, delivering immersive motion experiences that engage the body and spark the imagination. The company's patented systems synchronize motion, vibration and texture with on-screen content, enhancing storytelling across various platforms. With over 25 years of innovation, D-Box's solutions are utilized in movie theaters, sim racing, and simulation and training. Headquartered in Montreal, Canada, with offices in Los Angeles, U.S., D-Box continues to redefine how audiences experience media worldwide.

About Malco Theatres

Memphis, Ten.-based Malco Theatres is a fourth-generation family owned and operated business that reached its 100th anniversary in 2015. Malco Theatres operates over 330 screens at 31 locations across the Mid-South, as well as bowling and family entertainment centers in Louisiana and Mississippi.

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