Mr. John Celenza reports

CIZZLE BRANDS CORPORATION ANNOUNCES MAJOR CANADIAN RETAIL EXPANSION WITH LAUNCH OF CWENCH HYDRATION AT WALMART CANADA AND EXPANDED DISTRIBUTION ACROSS LOBLAWS AND REAL CANADIAN SUPERSTORES

Cizzle Brands Corp. has significantly expanded Canadian retail distribution for its flagship brand, Cwench Hydration, with two major listings.

Walmart Canada -- first national listing

Cwench's Hydration mix will be carried at 197 Walmart Canada locations nationally, merchandised in the sports nutrition section. At launch, Walmart Canada will be carrying the Cwench Hydration 10-count hydration mix stick pack in four flavours: Blue Raspberry, Rainbow Swirl, Berry Crush and Cherry Lime.

This listing marks Cwench Hydration's first national distribution at Walmart Canada, one of the country's largest and most-shopped mass retailers, and represents a meaningful addition to the Company's mass-channel footprint.

Loblaws and real Canadian Superstore -- expanded assortment

Concurrently, Cizzle Brands is pleased to announce that Loblaw Companies Ltd. banners Loblaws and Real Canadian Superstore have expanded their offering of Cwench, with new listings now live in approximately 400 locations nationally. The expanded assortment includes:

• Cwench Hydration 10-count hydration mix stick packs in Blue Raspberry, Rainbow Swirl, Berry Crush and Tropical Flow;
• Cwench Hydration 315-gram hydration mix tubs in Blue Raspberry, Rainbow Swirl, Berry Crush and Cherry Lime.

The new SKUs (stock-keeping units) will be merchandised in the beverage/isotonic section, placing Cwench Hydration directly alongside the category's most established players and reflecting the brand's continued emergence as a leading sports hydration option in Canada. This builds on the company's September, 2025, launch of its ready-to-drink format in 149 LCL locations and significantly expands Cwench's shelf presence across Canada's largest grocery retailer.

Management commentary

"These two listings represent a major step forward for Cwench Hydration in Canada," said John Celenza, founder, chairman and chief executive officer of Cizzle Brands. "Landing a national listing at Walmart Canada is a milestone we've been building toward, and doing so alongside a meaningful expansion of our availability at Loblaws and Real Canadian Superstore is a powerful signal of the demand we're seeing at retail. Canadian consumers are telling us they want a better-for-you sports hydration option, and our retail partners are responding. We now have broader geographic reach, and placement in the two sections of the store where hydration consumers actually shop -- sports nutrition and the isotonic set. This is exactly the kind of disciplined, category-leading commercialization our playbook is built around."

About Cizzle Brands Corp.

Cizzle Brands is a vertically integrated sports nutrition company that is elevating the game in health and wellness. Through extensive collaboration and testing with leading athletes and trainers across several sports, Cizzle Brands has launched three game-changing brands: (i) Cwench Hydration, a better-for-you sports drink that is now carried in over 6,200 locations in Canada, the United States and Europe; (ii) Spoken Nutrition, a premium brand of athlete-grade nutraceuticals that carry the prestigious NSF Certified for Sport qualification; and (iii) HappiEats, upgrading everyday eats with high performance foods such as Sport Pasta and SnakStars Sport Bites. It also owns and operates The Cwench Hydration Factory, a manufacturing facility that produces Cwench Hydration and other leading beverage brands in Tetra Pak packaging. All Cizzle Brands products are designed to help people of all ages achieve their best in competitive sports and in living a healthy, vibrant, active lifestyle.

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