The Globe and Mail reports in its Saturday, April 12, edition that since the launch of Motionball over 20 years ago, brothers Sean Etherington, Mark Etherington and Paul Etherington have viewed it as more than just a fundraising non-profit for Special Olympics; they see it as a catalyst for changing attitudes toward people with intellectual disabilities. The Globe's Paul Waldie writes that Motionball's mission includes an anti-bullying program that addresses the use of derogatory terms like "retard" on social media. Sean Etheringtom, president of CI Financial's CI Assante Wealth Management, stated, "We've converted hundreds of thousands of Canadians to the importance of the Special Olympics movement and the wrongness of mocking individuals with intellectual disabilities." Co-founded in 2002, Motionball began as a sports marathon pairing competitors with Special Olympics athletes and now hosts 50 annual events in 19 cities and activities at 30 university campuses. They got the idea from their father, Brian Etherington, who became involved with Special Olympics by chance in the early 1980s. One of his friends was head of Special Olympics in Ontario and he asked Brian Etherington for help.