15:04:34 EDT Fri 03 May 2024
Enter Symbol
or Name
USA
CA



Northstar Gaming Holdings Inc
Symbol BET
Shares Issued 192,792,015
Close 2023-11-29 C$ 0.055
Market Cap C$ 10,603,561
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Northstar Gaming partners with BettorView

2023-11-29 10:25 ET - News Release

Mr. Javier Vargas reports

NORTHSTAR GAMING ANNOUNCES NEW PARTNERSHIP AGREEMENT WITH BETTORVIEW

Northstar Gaming Holdings Inc. has entered a partnership agreement with BettorView that will enable Northstar to engage with consumers in restaurants and bars across Ontario. The partnership provides Northstar with the opportunity to further expand player acquisition across both sports wagering and on-line casino in a frictionless and convenient manner.

"Partnering with BettorView will fuel growth and expansion of the Northstar Bets player base, while also increasing brand awareness amongst priority audiences," said Michael Moskowitz, chair and chief executive officer of Northstar Gaming. "The restaurant and bar space is a great sector to reach target consumers who have a high propensity to wager and are often watching live sports and games in a social environment."

As BettorView's first Canadian i-gaming partner, Northstar will be able to build brand awareness, drive consumer engagement and strengthen its presence in both restaurant and bar environments.

"Northstar is the ideal partner for us to initiate our entry into Canada with our technology," said Javier Vargas, CEO, BettorView. "Our technology allows our gaming and venue partners to customize and localize content so that it fully resonates for sports fans, while also educating them on sports betting and responsible gambling in general. As a Canadian-owned gaming brand with deep Ontario roots, Northstar shares our appreciation for authentically reaching Ontario sports fans and we're proud to partner with them."

BettorView reaches consumers through a propriety plug-and-play solution that serves sports betting content to hundreds of venues through its patented technology. BettorView optimizes and customizes the consumer experience to ensure guests receive the most relevant sports and sports wagering information, leading them to spend more time on the platform. Just as importantly, BettorView has continued to extend its commitment to feature safe and responsible gambling content on all of its screens.

About Northstar Gaming Holdings Inc.

Northstar proudly owns and operates Northstar Bets, a made-in-Ontario casino and sportsbook gaming platform that provides players with a uniquely local, premier user experience.

We seek Safe Harbor.

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