The Financial Post reports in its Wednesday edition that CBS's plan to launch its on-line television streaming service in Canada is yet another indication that the traditional broadcast world is moving on-line to cater to consumer demands. The Post's Emily Jackson writes that the American network and media owner announced Monday it will make CBS All Access available in Canada in early 2018. It is the first international foray for its three-year-old streaming service, which CBS estimates will have four million subscribers by the end of 2017. It follows this month's launch of sports streaming platform DAZN and the December, 2016, launch of Amazon Prime Video. "Individually, I don't think they will be substantial in impact but collectively they are signalling where the market is going -- to on-demand streaming slowly but surely," said Solutions Research's Kaan Yigit. Mr. Yigit sees CBS as a niche play, given the popularity of Netflix compared with Bell Media's CraveTV or Amazon Prime Video. These streaming services should give the traditional TV players a lot to worry about, said Brahm Eiley at Convergence Research. CBS may be able to use the on-line platform as leverage when negotiating the rights to its shows.