(via NewsDirect)

Innovative Eyewear Inc CEO Harrison Gross joined Proactive's Stephen Gunnion with insights on the company's mission to revolutionize eyewear with smart technology - and news of the launch of the Lucyd Blueshift Lens.

Harrison explained that the core product is a pair of smart glasses that seamlessly blend technology with style, enabling users to stay connected while protecting and correcting their vision. These smart glasses function as headphones, offer noise-canceling microphones, and integrate voice assistants like Siri and Google Voice for hands-free convenience.

The addition of the Blueshift Lens provides protection against harmful blue light from digital screens.

Gross said the recent introduction of ChatGPT integration brings powerful artificial intelligence (AI) capabilities to the glasses, allowing users to access vast amounts of information effortlessly. He also discussed the company's partnership with renowned fashion brands including Nautica, Eddie Bauer and Reebok, highlighting the vision to make smart eyewear a fashionable and accessible accessory.

Although still a niche market, the company is optimistic about the smart eyewear market's growth potential.

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