LAS VEGAS -- (Business Wire)

Firy Inc. (NYSE: FIRY), formerly Skillz Inc., announced that its Class A common stock has begun trading on the New York Stock Exchange (“NYSE”) under the new ticker symbol “FIRY,” effective at market open today. The change follows the Company’s corporate name change from Skillz Inc. to Firy Inc., effective June 18, 2026.

FIRY (pronounced like fury) serves as the corporate parent of three independent, complementary businesses: Skillz, a real-money skill-based mobile gaming platform the Company founded in 2012; RZR, an AI-powered performance marketing platform; and Beamable, a developer backend and LiveOps infrastructure layer. Each of these businesses retains its name and brand identity and operates independently within the FIRY portfolio.

The Company detailed the rebrand, new corporate identity, and its portfolio strategy at its Annual Shareholder Meeting on June 18, 2026. The investor presentation and accompanying video are available at investors.firy.com.

Existing shareholders are not required to take any action. The Company’s Class A common stock continues to be listed on the NYSE and the CUSIP remains unchanged.

Parties that would like access to FIRY’s logo and brand kit can request it at comms@firy.com.

About Firy Inc.

FIRY is a global holding company built to fuel business potential. Through its growing portfolio, including Skillz, RZR, and Beamable, the Company operates at the intersection of content, identity, commerce, and performance marketing. By leveraging first-party data, enterprise-scale infrastructure, and scalable operating systems, the Company enables scalable growth while maintaining a disciplined focus on capital efficiency and long-term value creation.

About Skillz (a FIRY company)

Skillz is a leading mobile games platform dedicated to bringing out the best in everyone through competition. The Skillz platform helps developers create multi-million-dollar franchises by enabling social competition in their games. Leveraging its patented technology, Skillz hosts billions of tournaments for millions of mobile players worldwide, with the goal of building the home of competition for all. Skillz has been recognized by Fast Company’s Best Workplaces for Innovators, CNBC’s Disruptor 50, Forbes’ Next Billion-Dollar Startups, Fast Company’s Most Innovative Companies, and the Inc. 5000 list of fastest-growing companies in America. For more information, visit www.skillz.com.

About RZR (a FIRY company)

RZR powers performance for the world’s most ambitious brands through proprietary neural architecture that optimizes across user acquisition, retargeting, and CTV campaigns as one connected performance system. With four owned-and-operated data centers that process 6M+ queries per second, RZR turns signals into strategy and impressions into impact. Trusted by brands across gaming, consumer, food and beverage, retail, and entertainment. Built on over a decade of performance data and backed by AI and ML experts and industry veterans across offices in San Francisco, New York, London, Bangalore, Beijing, Manila, and Seoul. RZR delivers retention-led growth intelligence: faster, sharper, and built for performance at scale.

About Beamable (a FIRY company)

Beamable is a modern game backend and LiveOps platform purpose-built for scalable, live-service games. Designed to help developers focus on creativity instead of infrastructure, Beamable offers identity management, microservices, LiveOps tooling, analytics, content management, meta-game systems, and AI-native tooling, all built to integrate seamlessly with popular game engines. Within the FIRY portfolio, Beamable's backend and live-operations technology pairs with Skillz's competition, payments, and player-identity systems to give developers opportunities to build, operate, and monetize games at scale.

Forward-Looking Statements

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Such forward-looking statements include all statements other than statements of historical fact, including but not limited to statements regarding our strategy, our name change and rebrand, and the timing of any of the foregoing. Additional information regarding factors that could materially affect results and the accuracy of the forward-looking statements contained herein may be found in the Company’s Annual Report on Form 10-K for the fiscal year ended December 31, 2025, filed with the SEC on March 31, 2026 and in our subsequent filings with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof. The Company undertakes no obligation to republish revised forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

View source version on businesswire.com: https://www.businesswire.com/news/home/20260622691313/en/

Contacts:

Media Contact:
Seth Medvin, Head of Communications
smedvin@firy.com

comms@firy.com

Investor Contact:
Richard Land/Devon Chase
Alliance Advisors Investor Relations
FIRY_IR@allianceadvisors.com

Source: Firy Inc.