Signature Luxe FireSuite Sales Tracking Toward Sellout, Construction Advances at Broken Arrow and McKinney Properties

COLORADO SPRINGS, Colo. -- (Business Wire)

Venu Holding Corporation (“VENU” or the “Company”) (NYSE American: VENU) today announced the successful closing of its $13 million acquisition of a property in Centennial, Colorado, where the Company will develop its first indoor venue to feature Luxe FireSuites. The acquisition marks continued execution of the Company’s strategic expansion across high-demand markets.

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VENU's The Hall at Centennial [rendering]

VENU plans to complete the entitlement process over the next 180 days and commence construction immediately upon permit issuance. The Centennial venue will bring the company’s proven premium hospitality model, which has driven strong sales and sponsorship revenue at Ford Amphitheater in Colorado Springs, into an indoor format for the very first time.

“Centennial represents a new chapter for VENU,” said JW Roth, Founder, Chairman, and CEO of VENU. “Our FireSuites create a live entertainment experience people can’t get anywhere else, and now we’re bringing that concept to the Denver market year-round. FireSuites are on pace to sell out in the next 75 days, validating both the concept and the market and providing an important source of project financing that reduces our need for capital.”

Development Pipeline Advancing on Multiple Fronts

The Centennial closing comes as VENU continues executing across its broader development portfolio. In Broken Arrow, Oklahoma, construction continues full steam ahead and on schedule. VENU is actively engaged in booking programming and expects to start announcing shows in the next 90 days, a key milestone that will provide visibility into the venue’s inaugural season revenue potential. VENU’s 20,000-seat multi-seasonal amphitheater in McKinney, Texas continues on pace, further extending the Company’s footprint into major metropolitan markets.

“We’re firing on all cylinders,” Roth added. “Centennial is closed, Broken Arrow and McKinney are rising out of the ground, and we’re about to start announcing the artists who will be playing our stages and our key sponsors that will help see these projects through to the finish line. This is what execution looks like.”

About Venu Holding Corporation

Venu Holding Corporation (“VENU”) (NYSE American: VENU) is a premier owner, developer, and operator of luxury, experience-driven entertainment destinations. Founded by Colorado Springs entrepreneur J.W. Roth, VENU has a portfolio of premium brands that includes Ford Amphitheater, Sunset Amphitheaters, Phil Long Music Hall, The Hall at Bourbon Brothers, Bourbon Brothers Smokehouse and Tavern, Aikman Owners Clubs, and Roth’s Sea & Steak. With venues operating and in development across Colorado, Georgia, Oklahoma, and Texas and a nationwide expansion underway, VENU is setting a new standard for live entertainment.

VENU has been recognized nationally by The Wall Street Journal, The New York Times, Billboard, VenuesNow, and Variety for its innovative and disruptive approach to live entertainment. Through strategic partnerships with industry leaders such as AEG Presents, Live Nation, NFL Hall of Famer and Founder of EIGHT Elite Light Beer, Troy Aikman, Aramark Sports + Entertainment, Tixr, Boston Common Golf, Niall Horan, and Dierks Bentley, VENU continues to shape the future of the entertainment landscape. For more information, visit VENU’s website, Instagram, LinkedIn, or X.

Forward Looking Statements

This press release contains “forward-looking statements” that are subject to substantial risks and uncertainties. All statements, other than statements of historical fact, contained in this press release are forward-looking statements. Forward-looking statements contained in this press release may be identified by the use of words such as “anticipate,” “believe,” “contemplate,” “could,” “estimate,” “expect,” “intend,” “seek,” “may,” “might,” “plan,” “potential,” “predict,” “project,” “target,” “aim,” “should,” “will” “would,” or the negative of these words or other similar expressions, although not all forward-looking statements contain these words. Forward-looking statements are based on the Company’s current expectations and are subject to inherent uncertainties, risks and assumptions that are difficult to predict. Further, certain forward-looking statements are based on assumptions as to future events that may not prove to be accurate. These and other risks and uncertainties are described more fully in the sections titled “Risk Factors” in the Company’s Annual Report on Form 10-K for the year ended December 31, 2024, on file with the SEC, as well as in reports subsequently filed by the Company with the SEC. Forward-looking statements contained in this announcement are made as of this date, and the Company undertakes no duty to update such information except as required under applicable law.

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Contacts:

VENU Media and Investor Relations
Chloe Polhamus, cpolhamus@venu.live

Source: Venu Holding Corporation